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A Study of Gamer Experience and Virtual World Behaviour


Chesney, T and Chuah, S-H and Hoffmann, R and Hui, W and Larner, J, A Study of Gamer Experience and Virtual World Behaviour, Interacting With Computers, 26, (1) pp. 1-11. ISSN 0953-5438 (2014) [Refereed Article]

Copyright Statement

© The Author 2013. Published by Oxford University Press on behalf of The British Computer Society. All rights reserved.

DOI: doi:10.1093/iwc/iwt024


This paper reports a study which examined the impact of computer game experience on behaviour observed inside a virtual world. A social networking world was used, which was owned and run by the research team and a dataset capturing the behaviour of 195 subjects was extracted from the world’s event logs. Four broad areas were analysed: communication, movement, avatar creation and world customization. Highly significant differences were found in text communication. Less significant differences were found in movement and avatar creation, and none were found in the customization of the world.

Item Details

Item Type:Refereed Article
Keywords:user studies, social media, massively multiplayer online
Research Division:Economics
Research Group:Applied economics
Research Field:Experimental economics
Objective Division:Economic Framework
Objective Group:Microeconomics
Objective Field:Preference, behaviour and welfare
UTAS Author:Chuah, S-H (Professor Swee-Hoon Chuah)
ID Code:137168
Year Published:2014
Web of Science® Times Cited:4
Deposited By:Economics and Finance
Deposited On:2020-02-04
Last Modified:2020-04-24

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