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Supermarkets ramp up online services to keep shoppers interested


Grimmer, L, Supermarkets ramp up online services to keep shoppers interested, Sunday Star Times, Fairfax New Zealand Limited, New Zealand, 29 October, 2017 (2017) [Media Interview]

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Louise Grimmer says shoppers prefer click and collect because they don't always want to pay delivery fees.

Item Details

Item Type:Media Interview
Keywords:Retail; Supermarkets; Click and Collect
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing management (incl. strategy and customer relations)
Objective Division:Economic Framework
Objective Group:Management and productivity
Objective Field:Marketing
UTAS Author:Grimmer, L (Dr Louise Grimmer)
ID Code:122060
Year Published:2017
Deposited By:TSBE
Deposited On:2017-10-29
Last Modified:2017-10-30

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