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Items where Subject is Socio-Economic Objective, Economic Framework, Management and Productivity, Marketing

Journal Article
Wang, C and Steiner, B, Can social capital explain business performance in Denmark?, Empirical Economics pp. 1-25. ISSN 0377-7332 (In Press) [Refereed Article]
McManus, L and Guilding, C, Exploring the potential of customer accounting: a synthesis of the accounting and marketing literatures, Journal of Marketing Management, 24, (7-8) ISSN 0267-257X (2019) [Refereed Article]
Fazal-E-Hasan, SM and Ahmadi, H and Mortimer, G and Grimmer, M and Kelly, L, Examining the role of consumer hope in explaining the impact of perceived brand value on customer-brand relationship outcomes in an online retailing environment, Journal of Retailing and Consumer Services, 41 pp. 101-111. ISSN 0969-6989 (2018) [Refereed Article] 
Arli, D and Tan, LP and Tjiptono, F and Yang, L, Exploring consumers' purchase intention towards green products in an emerging market: The role of consumers' perceived readiness, International Journal of Consumer Studies, 42, (4) pp. 389-401. ISSN 1470-6423 (2018) [Refereed Article] 
Lehman, K and Wickham, M and Fillis, I, Exploring supply-side network interactions in the visual art production process, Poetics, 69 pp. 57-69. ISSN 0304-422X (2018) [Refereed Article] 
French, L and Wickham, M, Exploring the reputation management process for events: The case of Targa Tasmania, Event Management, 22, (2) pp. 213-235. ISSN 1525-9951 (2018) [Refereed Article] 
Mortimer, G and Fazal-E-Hasan, SM and O'Donnell, KA and Strebel, J, Measuring the experience of off-price fashion shopping: scale development and validation, Journal of Fashion Marketing and Management, 22, (4) pp. 454-475. ISSN 1361-2026 (2018) [Refereed Article] 
Nyadzayo, MW and Matanda, MJ and Rajaguru, R, The determinants of franchise brand loyalty in B2B markets: An emerging market perspective, Journal of Business Research, 86 pp. 435-445. ISSN 0148-2963 (2018) [Refereed Article] 
Bianchi, C and Andrews, L and Wiese, M and Fazal-E-Hasan, S, Consumer intentions to engage in s-commerce: a cross-national study, Journal of Marketing Management, 33, (5-6) pp. 464-494. ISSN 0267-257X (2017) [Refereed Article] 
Siahtiri, V, Does cooperating with customers support the financial performance of business-to-business professional service firms?, Journal of Service Theory and Practice, 27, (3) pp. 547-568. ISSN 2055-6225 (2017) [Refereed Article] 
Fazal-E-Hasan, S and Mortimer, G and Lings, IN and Neale, L, Examining the antecedents and consequences of gratitude, Journal of Services Marketing, 31, (1) pp. 34-47. ISSN 0887-6045 (2017) [Refereed Article] 
Fazal-E-Hasan, S and Lings, I and Mortimer, G and Neale, L, How gratitude influences customer word-of-mouth intentions and involvement: the mediating role of affective commitment, Journal of Marketing Theory and Practice, 25, (2) pp. 200-211. ISSN 1069-6679 (2017) [Refereed Article] 
Mehlhorn, JE and Miles, M and Bonney, L and Tewari, R, Perceptions of entrepreneurship in a university agribusiness program: developing a scale, International Journal of Food and Agricultural Economics, 5, (2) pp. 27-33. ISSN 2147-8988 (2017) [Refereed Article]
Grimmer, M and Grube, D, Political branding: a consumer perspective on Australian Political Parties, Party Politics pp. 1-14. ISSN 1354-0688 (2017) [Refereed Article] 
Grimmer, L and Miles, MP and Byrom, J and Grimmer, M, The impact of resources and strategic orientation on small retail firm performance, Journal of Small Business Management, 55, (51) pp. 7-26. ISSN 0047-2778 (2017) [Refereed Article] 
Fillis, I and Lehman, K and Miles, MP, The Museum of Old and New Art: leveraging entrepreneurial marketing to create a unique arts and vacation venture, Journal of Vacation Marketing, 23, (1) pp. 85-96. ISSN 1356-7667 (2017) [Refereed Article] 
Grimmer, M and Miles, M, With the best of intentions: a large sample test of the intention-behaviour gap in pro-environmental consumer behaviour, International Journal of Consumer Studies, 41, (1) pp. 2-10. ISSN 1470-6423 (2017) [Refereed Article] 
O'Cass, A and Morrish, S, Anatomy of entrepreneurial marketing, Journal of Strategic Marketing, 24, (1) pp. 1-4. ISSN 0965-254X (2016) [Contribution to Refereed Journal] 
Lehman, K and Wickham, M and Fillis, I, Conceptualising the symbolic product: an arts marketing imperative, Academy of Taiwan Business Management Review, 12, (1) pp. 84-92. ISSN 1813-0534 (2016) [Contribution to Refereed Journal] 
Heirati, N and O'Cass, A and Schoefer, K and Siahtiri, V, Do professional service firms benefit from customer and supplier collaborations in competitive, turbulent environments?, Industrial Marketing Management, 55 pp. 50-58. ISSN 0019-8501 (2016) [Refereed Article] 
Miles, MP and Grimmer, M and McClure Franklin, G, How well do AACSB, AMBA and EQUIS manage their brands?, Marketing Intelligence & Planning, 34, (1) pp. 99-116. ISSN 0263-4503 (2016) [Refereed Article] 
Mortimer, G and Fazal-E-Hasan, SM and Andrews, L and Martin, J, Online grocery shopping: the impact of shopping frequency on perceived risk, The International Review of Retail, Distribution and Consumer Research, 26, (2) pp. 202-223. ISSN 1466-4402 (2016) [Refereed Article] 
Rajaguru, R, Role of value for money and service quality on behavioural intention: A study of full service and low cost airlines, Journal of Air Transport Management, 53 pp. 114-122. ISSN 0969-6997 (2016) [Refereed Article] 
Heirati, N and O'Cass, A, Supporting new product commercialization through managerial social ties and market knowledge development in an emerging economy, Asia Pacific Journal of mangement, 33, (2) pp. 411-433. ISSN 0217-4561 (2016) [Refereed Article] 
Grimmer, M and Kilburn, AP and Miles, MP, The effect of purchase situation on realized pro-environmental consumer behavior, Journal of Business Research, 69, (5) pp. 1582-1586. ISSN 0148-2963 (2016) [Refereed Article] 
Bougourne, US and Russell-Bennett, R and Fazal-E-Hasan, SM and Mortimer, G, The impact of service failure on brand credibility, Journal of Retailing and Consumer Services, 31 pp. 62-71. ISSN 0969-6989 (2016) [Refereed Article] 
Delaney, D and McManus, LA and Lamminmaki, D, The nature and effectiveness of sponsorship performance measurement systems, Australasian Marketing Journal, 24, (1) ISSN 1441-3582 (2016) [Refereed Article] 
Grimmer, L and Miles, MP and Grimmer, M, The performance advantage of business planning for small and social retail enterprises in an economically disadvantaged region, European Journal of International Management, 10, (4) pp. 403-421. ISSN 1751-6757 (2016) [Refereed Article] 
Sok, P and O'Cass, A and Miles, MP, The Performance Advantages for SMEs of Product Innovation and Marketing Resource-Capability Complementarity in Emerging Economies, Journal of Small Business Management, 54, (3) pp. 805-826. ISSN 0047-2778 (2016) [Refereed Article] 
Ahmadi, H and O'Cass, A, The role of entrepreneurial marketing in new technology ventures first product commercialisation, Journal of Strategic Marketing, 24, (1) pp. 47-60. ISSN 0965-254X (2016) [Refereed Article] 
Hynes, N and Manson, S, The sound of silence: Why music in supermarkets is just a distraction, Journal of Retailing and Consumer Services, 28 pp. 171-178. ISSN 0969-6989 (2016) [Refereed Article] 
Swarts, KM and Lehman, K and Lewis, G, The use of social customer relationship management by building contractors: evidence from Tasmania, Construction Management and Economics, 34, (4-5) pp. 302-316. ISSN 0144-6193 (2016) [Refereed Article] 
Lee, WJ and O'Cass, A and Sok, P, Why doesn't our branding pay off: optimising the effects of branding through innovation, European Journal of Marketing, 50, (3/4) pp. 509 - 529. ISSN 0309-0566 (2016) [Refereed Article] 
Limnios, EM and Schilizzi, SGM and Burton, M and Ong, A and Hynes, N, Willingness to pay for product ecological footprint: Organic vs non-organic consumers, Technological Forecasting and Social Change, 111 pp. 338-348. ISSN 0040-1625 (2016) [Refereed Article] 
Sok, P and O'Cass, A, Achieving service quality through service innovation exploration-exploitation: the critical role of employee empowerment and slack resources, Journal of Services Marketing, 29, (2) pp. 137-149. ISSN 0887-6045 (2015) [Refereed Article] 
Wong, T and Wickham, M, An examination of Marriott's entry into the Chinese hospitality industry: A Brand Equity perspective, Tourism Management, 48 pp. 439-454. ISSN 0261-5177 (2015) [Refereed Article] 
Carlson, J and O'Cass, A and Ahrholdt, D, Assessing customers' perceived value of the online channel of multichannel retailers: A two country examination, Journal of Retailing and Consumer Services, 27 pp. 90-102. ISSN 0969-6989 (2015) [Refereed Article] 
Dunn, A and Wickham, M, Building product awareness and distribution channels in crowded markets: An analysis of craft breweries in the USA, Academy of Taiwan Business Management Review, 11, (1) pp. 60-67. ISSN 1813-0534 (2015) [Refereed Article] 
Lewis, GK and Byrom, J and Grimmer, M, Collaborative marketing in a premium wine region: the role of horizontal networks, International Journal of Wine Business Research, 27, (3) pp. 203-219. ISSN 1751-1062 (2015) [Refereed Article] 
Wickham, M and Lehman, K and French, L, Communicating marketing priorities in the Not-For-Profit sector: A content analysis of Australian state-museums' annual reports, Corporate Ownership & Control, 12, (2) pp. 318-328. ISSN 1727-9232 (2015) [Refereed Article] 
Mortimer, G and Bougoure, U and Fazal-E-Hasan, SM, Development and validation of the Self-Gifting Consumer Behaviour scale, Journal of Consumer Behaviour, 14, (3) pp. 165-179. ISSN 1479-1838 (2015) [Refereed Article] 
O'Cass, A and Griffin, D, Eliciting positive social change: Marketing's capacity to drive prosocial behaviours, Marketing Intelligence & Planning, 33, (5) pp. 826-843. ISSN 0263-4503 (2015) [Refereed Article] 
Miles, M and Gilmore, A and Harrigan, P and Lewis, GK and Sethna, Z, Exploring entrepreneurial marketing, Journal of Strategic Marketing, 23, (2) pp. 94-111. ISSN 1466-4488 (2015) [Refereed Article] 
Previte, J and Fry, ML and Drennan, J and Fazal-E-Hasan, SM, Friends or foes: Group influence effects on moderate drinking behaviors, Journal of Business Research, 68, (10) pp. 2146-2154. ISSN 0148-2963 (2015) [Refereed Article] 
Mortimer, G and Neale, L and Fazal-E-Hasan, SM and Dunphy, B, Investigating the factors influencing the adoption of m-banking: a cross cultural study, International Journal of Bank Marketing, 33, (4) pp. 545-570. ISSN 1758-5937 (2015) [Refereed Article] 
Grimmer, M and Miles, MP and Polonsky, MJ and Vocino, A, The effectiveness of life-cycle pricing for consumer durables, Journal of Business Research, 68 pp. 1602-1606. ISSN 0148-2963 (2015) [Refereed Article] 
Gao, Lingling and Waechter, KA and Bai, X, Understanding consumers' continuance intention towards mobile purchase: A theoretical framework and empirical study - A case of China, Computers in Human Behavior, 53 pp. 249-262. ISSN 0747-5632 (2015) [Refereed Article] 
Lehman, KF and Wickham, MD and Fillis, I, A cultural tourism research agenda, Annals of Tourism Research, 49, (6) pp. 156-158. ISSN 0160-7383 (2014) [Refereed Article] 
O'Cass, AG and Heirati, N and Viet Ngo, L, Achieving new product success via the synchronization of exploration and exploitation across multiple levels and functional areas, Industrial Marketing Management, 43, (5) pp. 862-872. ISSN 0019-8501 (2014) [Refereed Article] 
Gao, Lingling and Bai, X, An empirical study on continuance intention of mobile social networking services: Integrating the IS success model, network externalities and flow theory, Asia Pacific Journal of Marketing and Logistics, 26, (2) pp. 168-189. ISSN 1355-5855 (2014) [Refereed Article] 
O'Cass, AG and Siahtiri, V, Are young adult Chinese status and fashion clothing brand conscious?, Journal of Fashion Marketing and Management: an international journal, 18, (3) pp. 284-300. ISSN 1361-2026 (2014) [Refereed Article] 
Siahtiri, V and O'Cass, AG and Viet Ngo, L, Exploring the roles of marketing and selling capabilities in delivering critical customer centric performance and brand performance outcomes for B2B firms, Journal of Strategic Marketing, 22, (5) pp. 379-395. ISSN 0965-254X (2014) [Refereed Article] 
Harrigan, P and Miles, MP, From e-CRM to s-CRM. Critical factors underpinning the social CRM activities of SMEs, Small Enterprise Research, 21, (1) pp. 99-116. ISSN 1321-5906 (2014) [Refereed Article]
Grimmer, MR and Wooley, M, Green marketing messages and consumers' purchase intentions: Promoting personal versus environmental benefits, Journal of Marketing Communications, 20, (4) pp. 231-250. ISSN 1352-7266 (2014) [Refereed Article] 
Lehman, KF and Wickham, MD, Marketing orientation and activities in the arts-marketing context: Introducing a visual artists' marketing trajectory model, Journal of Marketing Management, 30, (7/8) pp. 664-696. ISSN 0267-257X (2014) [Refereed Article] 
Gao, Lingling and Bai, X, Online consumer behaviour and its relationship to website atmospheric induced flow: Insights into online travel agencies in China, Journal of Retailing and Consumer Services, 21, (4) pp. 653-665. ISSN 0969-6989 (2014) [Refereed Article] 
Ahmadi, H and O'Cass, A and Miles, MP, Product resource-capability complementarity, integration mechanisms, and first product advantage, Journal of Business Research, 67, (5) pp. 704-709. ISSN 0148-2963 (2014) [Refereed Article] 
Polonsky, MJ and Vocino, A and Grimmer, M and Miles, MP, The interrelationship between temporal and environmental orientation and pro-environmental consumer behaviour, International Journal of Consumer Studies, 38, (6) pp. 612-619. ISSN 1470-6423 (2014) [Refereed Article] 
Lehman, KF and Reiser, D, The nexus between an art experience and creative tourism: Tasmania's Museum of Old and New Art, Mondes du Tourisme, 10, (December) Article 3. ISSN 2109-5671 (2014) [Refereed Article] 
Fazal E Hasan, S and Lings, I and Neale, L and Mortimer, G, The role of customer gratitude in making relationship marketing investments successful, Journal of Retailing and Consumer Services, 21, (5) pp. 788-796. ISSN 0969-6989 (2014) [Refereed Article] 
Delaney, D and Guidling, C and McManus, L, The use of intuition in the sponsorship decision-making process, Contemporary Management Research, 10, (1) ISSN 1813-5498 (2014) [Refereed Article]
Hynes, N and Caemmerer, B and Martin, E and Masters, E, Use, abuse or contribute! A framework for classifying how companies engage with country image, International Marketing Review, 31, (1) pp. 79-97. ISSN 0265-1335 (2014) [Refereed Article] 
Yang, L and Fam, K-S and Richard, JE, 'Word-of-Mouse' in China: In-Depth Interviews, Asian Journal of Business Research, 4, (2 Special Issue) pp. 40-51. ISSN 1178-8933 (2014) [Refereed Article]
Sok, P and O'Cass, A and Sok, K, Achieving superior SME performance: Overarching role of marketing, innovation, and learning capabilities, Australasian Marketing Journal, 21, (3) pp. 161-167. ISSN 1441-3582 (2013) [Refereed Article] 
O'Cass, AG and Song, M and Yuan, L, Anatomy of service innovation: Introduction to the special issue, Journal of Business Research, 66, (8) pp. 1060-1062. ISSN 0148-2963 (2013) [Contribution to Refereed Journal] 
Lehman, KF and Wickham, MD, Arts-marketing and marketing strategy development: Modelling the marketing activities of visual artists across their career, Academy of Taiwan Business Management Review, 9, (2) Article 14. ISSN 1813-0534 (2013) [Refereed Article]
O'Cass, A and Lee, WJ and Siahtiri, V, Can Islam and status consumption live together in the house of fashion clothing?, Journal of Fashion Marketing and Management, 17, (4) pp. 440-459. ISSN 1361-2026 (2013) [Refereed Article] 
Grimmer, MR and Bingham, TW, Company environmental performance and consumer purchase intentions, Journal of Business Research, 66, (10) pp. 1945-1953. ISSN 0148-2963 (2013) [Refereed Article] 
McManus, L, Customer accounting and marketing performance measures in the hotel industry: evidence from Australia, International Journal of Hospitality Management, 33 ISSN 0278-4319 (2013) [Refereed Article] 
Meshram, K and O'Cass, A, Empowering senior citizens via third places: Research driven model development of seniors' empowerment and social engagement in social places, Journal of Services Marketing, 27, (2) pp. 141-154. ISSN 0887-6045 (2013) [Refereed Article] 
O'Cass, A and Sok, P, Exploring innovation driven value creation in B2B service firms: The roles of the manager, employees, and customers in value creation, Journal of Business Research, 66, (8) pp. 1074-1084. ISSN 0148-2963 (2013) [Refereed Article] 
O'Cass, A and Siahtiri, V, In search of status through brands from Western and Asian origins: Examining the changing face of fashion clothing consumption in Chinese young adults, Journal of Retailing and Consumer Services, 20, (6) pp. 505-515. ISSN 0969-6989 (2013) [Refereed Article] 
Narendran, R and Narendranathan, M, Influence of pharmaceutical marketing on prescription practices of physicians, Journal of the Indian Medical Association, 111, (1) pp. 47-50. ISSN 0019-5847 (2013) [Refereed Article]
Ngo, LV and O'Cass, A, Innovation and business success: The mediating role of customer participation, Journal of Business Research, 66, (8) pp. 1134-1142. ISSN 0148-2963 (2013) [Refereed Article] 
Jekimovics, L and Wickham, MD and Danzinger, F, Social networking and e-CRM: 'Revolution' or 'e-business as usual'?, Academy of Taiwan Business Management Review, 9, (1) pp. 153-162. ISSN 1813-0534 (2013) [Refereed Article]
Heirati, N and O'Cass, A and Ngo, L, The contingent value of marketing and social networking capabilities in firm performance, Journal of Strategic Marketing, 21, (1) pp. 82-98. ISSN 0965-254X (2013) [Refereed Article] 
O'Cass, A and Carlson, J, An e-retailing assessment of perceived website-service innovativeness: Implications for website quality evaluations, trust, loyalty and word of mouth, Australasian Marketing Journal, 20, (1) pp. 28-36. ISSN 1441-3582 (2012) [Refereed Article] 
O'Cass, A and Carlson, J, An empirical assessment of consumers' evaluations of web site service quality: conceptualizing and testing a formative model, Journal of Services Marketing, 26, (6) pp. 419-434. ISSN 0887-6045 (2012) [Refereed Article] 
O'Cass, A and Ngo, LV, Creating superior customer value for B2B firms through supplier firm capabilities, Industrial Marketing Management, 41, (1) pp. 125-135. ISSN 0019-8501 (2012) [Refereed Article] 
O'Cass, A and Ngo, LV and Heirati, N, Examining market entry mode strategies via resource-based and institutional influences: Empirical evidence from a region-within-country economy context, Australasian Marketing Journal, 20, (3) pp. 224-233. ISSN 1441-3582 (2012) [Refereed Article] 
O'Cass, A and Ngo, LV and Siahtiri, V, Examining the marketing planning-marketing capability interface and customer-centric performance in SMEs, Journal of Strategic Marketing, 20, (6) pp. 463-481. ISSN 1466-4488 (2012) [Refereed Article] 
O'Cass, A and Sok, P, Examining the role of within functional area resource-capability complementarity in achieving customer and product-based performance outcomes, Journal of Strategic Marketing, 20, (4) pp. 345-363. ISSN 1466-4488 (2012) [Refereed Article] 
Ngo, LV and O'Cass, A, In search of innovation and customer-related performance superiority: the role of market orientation, marketing capability, and innovation capability interactions, Journal of Product Innovation Management, 29, (5) pp. 861-877. ISSN 0737-6782 (2012) [Refereed Article] 
Carlson, J and O'Cass, A, Optimizing the online channel in professional sport to create trusting and loyal consumers: The role of the professional sports team brand and service quality, Journal of Sport Management, 26, (6) pp. 463-478. ISSN 1543-270X (2012) [Refereed Article]
Ngo, LV and O'Cass, A, Performance implications of market orientation, marketing resources, and marketing capabilities, Journal of Marketing Management, 28, (1-2) pp. 173-187. ISSN 1472-1376 (2012) [Refereed Article]
O Shaughnessy, NJ and Baines, PR and O'Cass, A and Ormrod, RP, Political marketing orientation: confusions, complications, and criticisms, Journal of political marketing, 11, (4) pp. 353-366. ISSN 1537-7857 (2012) [Refereed Article] 
Lee, WJ and Phau, I and Roy, R, Status and Nonstatus Consumers' Attitudes toward Foreign and Domestic Luxury Brands of Underwear, Journal of International Consumer Marketing, 24, (1-2) pp. 43-56. ISSN 0896-1530 (2012) [Refereed Article] 
Gilmore, A and Kraus, S and O Dwyer, M and Miles, M, Strategic marketing management in small and medium-sized enterprises, International Entrepreneurship and Management Journal, 8, (2) pp. 141-143. ISSN 1554-7191 (2012) [Contribution to Refereed Journal]
Darroch, J and Miles, M, A research note on market creation in the pharmaceutical industry, Journal of Business Research, 64, (7) pp. 723-727. ISSN 0148-2963 (2011) [Refereed Article]
Miles, M and Morrish, S and Little, V and Brookes, R, A short note on corporate venturing for technology acquisition, Innovation: Management, Policy & Practice, 13, (1) pp. 126-133. ISSN 1447-9338 (2011) [Refereed Article]
O'Cass, AG and Ngo, L, Achieving customer satisfaction in services firms via branding capability and customer empowerment, Journal of Services Marketing, 25, (7) pp. 489-496. ISSN 0887-6045 (2011) [Refereed Article]
Sok, P and O'Cass, A, Achieving superior innovation-based performance outcomes in SMEs through innovation resource-capability complementarity, Industrial Marketing Management, 40, (8) pp. 1285-1293. ISSN 0019-8501 (2011) [Refereed Article]
Morrish, S and Miles, M and Polonsky, M, An exploratory study of sustainability as a stimulus for corporate entrepreneurship, Corporate Social Responsibility and Environmental Management, 18, (3) pp. 162-171. ISSN 1535-3958 (2011) [Refereed Article]
Carlson, J and O'Cass, AG, Creating commercially compelling website-service encounters: an examination of the effect of website-service interface performance components on flow experiences, Electronic Markets, 21, (4) pp. 237-253. ISSN 1422-8890 (2011) [Refereed Article]
Carlson, J and O'Cass, AG, Developing a framework for understanding e-service quality, its antecedents, consequences, and mediators, Managing Service Quality, 21, (3) pp. 264-286. ISSN 0960-4529 (2011) [Refereed Article]
Miles, M and Crispin, S and Kasouf, CJ, Entrepreneurship's relevance to marketing, Journal of Research in Marketing and Entrepreneurship, 13, (2) pp. 126-136. ISSN 1471-5201 (2011) [Refereed Article]
O'Cass, AG and Voola, R, Explications of political market orientation and political brand orientation using the resource-based view of the political party, Journal of Marketing Management, 27, (5-6) pp. 627-645. ISSN 0267-257X (2011) [Refereed Article]
Woods, M and Hecker, R, Helping to learn: governance of knowledge-sharing in the Aurora preferred suppliers alliance network, International Journal of Strategic Business Alliances, 2, (1/2) pp. 91-112. ISSN 1756-6444 (2011) [Refereed Article]
Carlson, J and O'Cass, AG, Managing web site performance taking account of the contingency role of branding in multi-channel retailing, Journal of Consumer Marketing, 28, (7) pp. 524-531. ISSN 0736-3761 (2011) [Refereed Article]
Rajaguru, R and Matanda, M, Role of inter-organisational compatibility and IOIS integration in large firms and SMEs retailing chains, Asia Pacific Journal of Marketing and Logistics, 23, (2) pp. 177-199. ISSN 1355-5855 (2011) [Refereed Article] 
Ndubisi, NO and Khoo-Lattimore, C and Yang, L and Capel, CM, The antecedents of relationship quality in Malaysia and New Zealand, International Journal of Quality and Reliability Management, 28, (2) pp. 233-248. ISSN 0265-671X (2011) [Refereed Article] 
Ngo, L and O'Cass, AG, The relationship between business orientations and brand performance: A cross-national perspective, Asia Pacific Journal of Marketing and Logistics, 23, (5) pp. 684-713. ISSN 1355-5855 (2011) [Refereed Article]
Wickham, M and Wong, T and O'Donohue, W, The strategic management of brand equity: Exploring the resources, capabilities and lessons of Marriott's entry into China, Academy of Taiwan Business Management Review, 7, (1) pp. 13-23. ISSN 1813-0534 (2011) [Refereed Article]
Lehman, K and Roach, G, The strategic role of electronic marketing in the Australian museum sector, Museum Management and Curatorship, 26, (3) pp. 291-306. ISSN 0964-7775 (2011) [Refereed Article] 
Sok, P and O'Cass, AG, Understanding service firms brand value creation: a multilevel perspective including the overarching role of service brand marketing capability, Journal of Services Marketing, 25, (7) pp. 528-539. ISSN 0887-6045 (2011) [Refereed Article]
O'Cass, AG and Ngo, LV, Winning through innovation and marketing: Lessons from Australia and Vietnam, Industrial Marketing Management, 40, (8) pp. 1319-1329. ISSN 0019-8501 (2011) [Refereed Article]
Yang, L and Cheung, W-L and Henry, J and Guthrie, J and Fam, K-S, An examination of sales promotion programs in Hong Kong: what the retailers offer and what the consumers prefer, Journal of Promotion Management, 16, (4) pp. 467-479. ISSN 1049-6491 (2010) [Refereed Article] 
Hazeldine, M and Miles, M, An exploratory role analysis of opinion leaders adopters, and communicative adopters with a dynamically continuous innovation, Journal of Applied Business Research, 26, (4) pp. 117-129. ISSN 0892-7626 (2010) [Refereed Article]
Shepherd, C and Marchisio, G and Morrish, S and Deacon, J and Miles, M, Entrepreneurial burnout: exploring antecedents, dimensions and outcomes, Journal of Research in Marketing and Entrepreneurship, 12, (1) pp. 71-79. ISSN 1471-5201 (2010) [Refereed Article]
Morrish, S and Miles, M and Deacon, J, Entrepreneurial marketing: acknowledging the entrepreneur and customer-centric interrelationship, Journal of Strategic Marketing, 18, (4) pp. 303-316. ISSN 0965-254X (2010) [Refereed Article]
O'Cass, AG and Carlson, J, Examining the effects of website induced flow in professional sporting team website, Internet Research: Electronic Networking Applications and Policy, 20, (2) pp. 115-134. ISSN 1066-2243 (2010) [Refereed Article]
Carlson, J and O'Cass, AG, Exploring the relationships between e-service quality, satisfaction, attitudes and behaviours in content-driven e-service web sites, Journal of Services Marketing, 24, (2) pp. 112-127. ISSN 0887-6045 (2010) [Refereed Article]
Voola, R and O'Cass, AG, Implementing competitive strategies: The role of responsive and proactive market orientations, European Journal of Marketing, 44, (1/2) pp. 245-266. ISSN 0309-0566 (2010) [Refereed Article]
O'Cass, AG and Weerawardena, J, The effects of perceived industry competitive intensity and marketing-related capabilities: Drivers of superior brand performance, Industrial Marketing Management, 39, (4) pp. 571-581. ISSN 0019-8501 (2010) [Refereed Article]
Finch, J and Wagner, B and Hynes, N, Trust and forms of capital in business-to-business activities and relationships, Industrial Marketing Management, 39, (6) pp. 1019-1027. ISSN 0019-8501 (2010) [Refereed Article] 
O'Cass, AG and Grace, D, Understanding the role of retail store service in light of self-image-store image congruence, Psychology and Marketing, 25, (6) pp. 521-537. ISSN 0742-6046 (2010) [Refereed Article]
Ngo, L and O'Cass, AG, Value creation architecture and engineering: A business model encompassing the firm-customer dyad, European Business Review, 22, (5) pp. 496-514. ISSN 0955-534X (2010) [Refereed Article]
White, J and Miles, M and Levernier, W, AACSB International and the management of its brand: Implications for the future, Journal of Management Development, 28, (5) pp. 407-413. ISSN 0262-1711 (2009) [Refereed Article]
Lehman, KF, Australian museums and the modern public: A marketing context, The Journal of Arts Management, Law and Society, 39, (2) pp. 87-100. ISSN 1063-2921 (2009) [Refereed Article]
Hynes, N, Colour and meaning in corporate logos: An empirical study, The Journal of Brand Management, 16, (8) pp. 545-555. ISSN 1350-231X (2009) [Refereed Article] 
Byrom, JW and Lehman, KF, Coopers Brewery: Heritage and innovation within a family firm, Marketing Intelligence and Planning, 27, (4) pp. 516-523. ISSN 0263-4503 (2009) [Refereed Article]
Ngo, L and O'Cass, AG, Creating value offering via operant resource-based capabilities, Industrial Marketing Management, 38, (1) pp. 45-59. ISSN 0019-8501 (2009) [Refereed Article]
O'Cass, AG and Weerawardena, J, Examining the role of international entrepreneurship, innovation and international market performance in SME internationalisation, European Journal of Marketing, 43, (11/12) pp. 1325-1348. ISSN 0309-0566 (2009) [Refereed Article]
Wickham, MD, Thana-marketing strategy: Exploring the 8Ps that dare not speak their name, International Journal of Business Strategy, 9, (1) pp. 194-201. ISSN 1553-9563 (2009) [Refereed Article]
Miles, M and Darroch, J, A commentary on current research at the marketing and entrepreneurship interface, Journal of Small Business Management, 46, (1) pp. 46-49. ISSN 0047-2778 (2008) [Refereed Article]
Fam, K-S and Yang, L and Tanakinjal, G, Innovative sales promotion techniques among Hong Kong advertisers - a content analysis, Innovative Marketing, 4, (1) pp. 8-15. ISSN 1814-2427 (2008) [Refereed Article] 
Hall, LE and Wickham, MD, Organising IMC roles and functions in the business-to-business network environment, Journal of Marketing Communications, 14, (3) pp. 193-206. ISSN 1352-7266 (2008) [Refereed Article]
Yang, L and Jozsa, L and Chung, K-C and Dai, X and Fam, K-S, Personal selling management in Hungary, Portugal, and New Zealand: Is there a link between personal selling and collectivism, International Journal of Business and Society, 9, (2) pp. 65-74. ISSN 1511-6670 (2008) [Refereed Article]
Ward, S and Pecotich, A and Julian, C and O'Cass, A and Julian, CC, Rose by any other name? The influence of brand name versus chemical differences in the prescription of antidepressants: the role of expertise, journal of macromarketing, Journal of Macromarketing, 28, (3) pp. 258-274. ISSN 0276-1467 (2008) [Refereed Article]
Kasouf, CJ and Darroch, J and Hultman, CM and Miles, MP, Service dominant logic: Implications at the marketing/entrepreneurship interface, Journal of Research in Marketing and Entrepreneurship, 10, (1) pp. 57-69. ISSN 1471-5201 (2008) [Refereed Article]
Holland, P and Pyman, A and Hecker, R, Services offshoring: Reflections and new directions, European Journal of Management, 8, (2) pp. 56-67. ISSN 1555-4015 (2008) [Refereed Article] 
Shepherd, D and Munilla, L and Miles, M, Strategic sales conversations as a foundation for effective partnership selling, Journal of Business & Economics Research, 7, (2) pp. 1-7. ISSN 1542-4448 (2008) [Refereed Article]
O'Cass, AG and Choy, E, Studying Chinese Generation Y consumers' consumer involvement in fashion clothing and brand status, Produce and Brand Management, Journal Of, 17, (5) pp. 341-352. ISSN 1061-0421 (2008) [Refereed Article]
Hills, G and Hultman, C and Miles, M, The evolution and development of entrepreneurial marketing, Journal of Small Business Management, 46, (1) pp. 99-112. ISSN 1540-627X (2008) [Refereed Article]
O'Cass, AG and Ngo, L, Balancing external adaptation and internal effectiveness: Achieving better brand performance, Journal of Business Research, 60, (1) pp. 11-20. ISSN 0148-2963 (2007) [Refereed Article]
Hoy, VS and Simpson, L and Yang, L and Guthrie, J and Fam, K-S, Food Retailing and Young New Zealand Adults: The Case of Moderated Chinese Food, International Journal of Excellence in Tourism, Hospitality and Catering, 1, (1) pp. 1-14. ISSN 1993-8683 (2007) [Refereed Article]
O'Cass, AG and Ngo, L, Market orientation versus innovative culture: Two routes to superior brand performance, European Journal of Marketing, 41, (7/8) pp. 868-887. ISSN 0309-0566 (2007) [Refereed Article]
Conejo, F and Khoo, C and Tanakinjal, G and Yang, L, Neuromarketing: Will It Revolutionise Business?, International Journal of Business and Management, 2, (6) pp. 72-76. ISSN 1833-3850 (2007) [Refereed Article]
Hanson, DJ and Grimmer, MR, The mix of qualitative and quantitative research in major marketing journals, 1993-2002, European Journal of Marketing, 41, (1/2) pp. 58-70. ISSN 0309-0566 (2007) [Refereed Article]
O'Cass, AG and Griffin, D, Antecedents and consequences of social issue advertising believability, Journal of Nonprofit and Public Sector Marketing, 15, (1/2) pp. 87-104. ISSN 1049-5142 (2006) [Refereed Article]
Weerawardena, J and O'Cass, AG and Julian, C, Does industry matter? Examining the role of industry structure and organizational learning in innovation and brand performance, Journal of Business Research, 59, (1) pp. 37-45. ISSN 0148-2963 (2006) [Refereed Article]
Brown, U and O'Cass, AG, Foreign wine consumption in Australia: The influence of consumer perceptions to foreign cultures on wine choice, Journal of Food Products Marketing , 12, (2) pp. 15-26. ISSN 1045-4446 (2006) [Refereed Article]
Hynes, N and Lo, S, Innovativeness and consumer involvement in the Chinese market, Singapore Management Review, 28, (2) pp. 31-46. ISSN 0129-5977 (2006) [Refereed Article] 
Byrom, JW and Lehman, KF, It's all about the image: The Mercury Print Museum, Journal of the Pacific Area Newspaper Publishers Association, 258, (1) pp. 14-15. ISSN 1443-7481 (2006) [Professional, Non Refereed Article] 
Miles, M and Darroch, J, Large firms, entrepreneurial marketing and the cycle of competitive advantage, European Journal of Marketing, 40, (5-6) pp. 393-400. ISSN 0309-0566 (2006) [Refereed Article]
Grace, D and O'Cass, AG, An examination of the antecedents of repatronage intentions across different retail store formats, Journal of Retailing and Consumer Services, 12, (4) pp. 227-243. ISSN 0969-6989 (2005) [Refereed Article]
O'Cass, AG, Political campaign advertising: Believe it or not, Journal of Nonprofit and Public Sector Marketing, 14, (1) pp. 205-246. ISSN 1049-5142 (2005) [Refereed Article]
O'Cass, AG and Pecotich, A, Political opinion leadership and electoral behavior, Journal of Nonprofit and Public Sector Marketing, 14, (1) pp. 285-307. ISSN 1049-5142 (2005) [Refereed Article]
Grace, D and O'Cass, AG, Service branding: Consumer verdicts on service brands, Journal of Retailing and Consumer Services, 12, (2) pp. 125-139. ISSN 0969-6989 (2005) [Refereed Article]
O'Cass, AG and Pecotich, A, The dynamics of voter behavior and influence processes in electoral markets: A consumer behavior perspective, Journal of Business Research, 58, (4) pp. 406-413. ISSN 0148-2963 (2005) [Refereed Article]
Hanson, DJ and White, RD, Rhetorics of environmental routinisation in one Australian company's annual reports, Australian Journal of Social Issues, 38, (4) pp. 477-493. ISSN 0157-6321 (2003) [Refereed Article] 
Walker, RH and Craig-Lees, M and Hecker, R and Francis, H, Technology-enabled service delivery: An investigation of reasons affecting customer adoption and rejection, International Journal of Service Industry Management, 13, (1) pp. 91-106. ISSN 0956-4233 (2002) [Refereed Article] 
Walker, RH and Hanson, DJ and Nelson, LG and Fisher, CG, A case for more integrative multi-disciplinary marketing education, European Journal of Marketing, 32, (9/10) pp. 803-812. ISSN 0309-0566 (1998) [Refereed Article] 
Nelson, LG, Enterprise Bargaining and Evolving Human Resource Management, International Employment Relations Review, 4, (2) pp. 33-48. ISSN 1324-1125 (1998) [Refereed Article] 
Walker, RH and Hanson, DJ, Green Marketing and Green Places: A Taxonomy for the Destination Marketer, Journal of Marketing Management, 14, (6) pp. 623-639. ISSN 1472-1376 (1998) [Refereed Article] 
Book
Jain, S and Haley, G and Voola, R and Wickham, MD, Marketing: Planning and Strategy, Cengage Learning, Victoria, pp. 472. ISBN 9780170189392 (2012) [Authored Other Book] 
Quester, P and Neal, C and Pettigrew, S and Grimmer, MR and Davis, T and Hawkins, D, Consumer Behaviour: Implications for Marketing Strategy, McGraw-Hill, Sydney, pp. 655. ISBN 9780074716922 (2007) [Authored Other Book] 
Lovelock, CH and Patterson, PG and Walker, RH, Services Marketing: Australia-New Zealand, Prentice-Hall, Sydney, pp. 570. ISBN 0-7248-1123-0 (1998) [Revision/New Edition] 
Chapter in Book
Grimmer, L, Disrupting the giants: how independent grocers respond to the supermarket duopoly in Tasmania, Case Studies in Food Retailing and Distribution, Elsevier Ltd, United States, pp. 13-24. ISBN 9780081020371 (2019) [Research Book Chapter] 
Lehman, K, Case Study 2: Communicating culture: Australian museums in a digital age, Integrated Marketing Communications, Cengage Learning Australia Pty Limited, B Chitty, E Luck, N Barker, A-M Sassenberg, TA Shrimp, and JC Andrews (ed), South Melbourne, pp. 452-455. ISBN 9780170386517 (2018) [Revised Book Chapter]
Tjiptono, F and Yang, L, To go or not to go: A typology of Asian tourist destination avoidance, Asian Cultures and Contemporary Tourism, Springer, ECL Yang and C Khoo-Lattimore (ed), Singapore, pp. 183-200. ISBN 978-981-10-7979-5 (2018) [Research Book Chapter] 
Lehman, K, The Marketing Environment, Marketing: Theory, Evidence, Practice, Oxford University Press, B Sharp (ed), Melbourne, pp. 200-235. ISBN 9780195590296 (2017) [Other Book Chapter]
Lehman, KF, Communicating culture: Australian museums in a digital age, Integrated marketing communications (4th edn), Cengage, Chitty, B, Luck, E, Barker, N, Valos, M & Shrimp T (ed), South Melbourne,, pp. 413-416. ISBN 9780170254304 (2015) [Other Book Chapter]
Wills, BD, King Island, A Field Guide to Tasmanian Produce, The Field Institute, Hagan J, Palmer A, Chau M, Mundy L, Russo R, Deutrom K and Wills, B (ed), Melbourne (2014) [Other Book Chapter] 
Lehman, KF and Lewis, GK, Moleskine: Integrating the techno and the retro, Consumer Behaviour, Pearson, L Schiffman, A O'Cass, A Paladino, and J Carlson (ed), Australia, pp. 620-623. ISBN 9781442561533 (2014) [Other Book Chapter] 
Lewis, GK and Lehman, KF, Tasmanian wine: Best served with a unique cultural experience, Consumer Behaviour, Pearson, Leon Schiffman, Aron O'Cass, Angela Paladino, Jamie Carlson (ed), Australia, pp. 620-623. ISBN 9781442561533 (2014) [Other Book Chapter]
Lehman, KF, Marketing a contemporary art museum: The White Rabbit Gallery, Marketing: Theory, Evidence, Practice, Oxford University Press, Oxford University Press (ed), Sydney, pp. 472-475. ISBN 9780195573558 (2013) [Other Book Chapter]
Chickery, J and Sussie, C and Miles, M, The interrelationships between entrepreneurial experience, explanatory style, effectuation, and entrepreneurial self-efficacy, Entrepreneurial Marketing: Global Perspectives, Emeralf, Sethna, Z. Jones, R. & Harrigan, P. (ed), UK, pp. 23-44. ISBN 978-1-78190-786-3 (2013) [Other Book Chapter]
Yang, L and Fam, K-S, Retailing in China (PRC), Sales promotion techniques: best practice from Asia and Europe, Asia Business Research Corporation Limited, K-S Fam, L Jozsa, and JE Richard (ed), Wellington, NZ, pp. 45-57. ISBN 978-0-473-17779-9 (2010) [Research Book Chapter] 
Lehman, KF and Byrom, JW, Alfred Dunhill Ltd: Reconciling tradition and innovation in product and brand management, Marketing: An Introduction, Pearson, Pearson (ed), Essex, pp. 228-229. ISBN 978-0-273-71395-1 (2009) [Revised Book Chapter] 
Wickham, MD, Planning for a new breed of technology: Bio-technology and the marketplace, Management, Prentice Hall, R. Fitzgerald (ed), Sydney, pp. 291-292. ISBN 0 7339 7313 2 (2007) [Other Book Chapter] 
Lehman, KF and Byrom, JW, The Boag's centre for beer lovers: Building brand with a corporate museum, Musuem Marketing: Competing in the Global Marketplace, ELSEVIER, Rentschler, R. & Hede, A-M. (ed), Oxford, pp. 69-72. ISBN 978-0-7506-8065-3 (2007) [Other Book Chapter] 
Flint, JA and Walker, RH, Eels, exporting and aquaculture aspirations in Australia, Marketing: A strategic approach, Nelson Thomson Learning, McColl-Kennedy, JR & Kiel, GC (ed), South Melbourne, pp. 839-856. ISBN 0 17 009116 3 (2000) [Other Book Chapter] 
Hanson, DJ and Walker, RH and Steen, JT, Green Marketing of Green Places: The Tasmania Experience, Greener Marketing. A Global Perspective on Greening Marketing Practice, Greenleaf Publishing Limited, Charter, M. & Polonsky, M.J. (ed), Sheffield, pp. 327 - 337. ISBN 1874719144 (1999) [Research Book Chapter] 
Conference Publication
Laud, G and Karpen, I and Conduit, J, Customer creativity and willingness to contribute to co-creative innovation in online communities, 25TH IPDMC: Innovation and product development management conference, 10-13 June 2018, Porto, Portugal, pp. 1-2. ISSN 1998-7374 (2018) [Conference Extract]
Tan, SZ and Low, KH and Tjiptono, F and Watabe, M and Yang, L, Cutting through the advertising clutter: The influence of ad-context familiarity on attention and external search behavior, 2018 AMA Winter Academic Conference Integrating Paradigms in a World Where Marketing Is Everywhere: Proceedings, 23-25 February 2018, New Orleans, LA, pp. E-23-E-29. ISBN 978-0-87757-367-8 (2018) [Refereed Conference Paper]
Laud, G and Karpen, IO and Conduit, J, Innovation in Online Communities: Conditions for Customer Creativity and Contribution, SERVSIG Proceedings, 14-16 June 2018, Paris, France, pp. 807-811. ISBN 978-2-9516606-3-2 (2018) [Conference Extract]
Swarts, KM, Relationship marketing: cocreation of value in complex customer relationships, ANZMAC 2018 Conference Proceedings, 3-5 December, University of Adelaide, SA, Australia ISBN 978-1-877040-65-8 (2018) [Conference Extract]
Laud, G and Leo, C and Chou, C, Service System Well-being: Conceptualising a Macro-Level Concept, SERVSIG Proceedings, 14-16 June 2018, Paris, France, pp. 435-438. ISBN 978-2-9516606-3-2 (2018) [Refereed Conference Paper] 
Sanjeev, K and Rajaguru, R and Prikshat, V, Analyising service quality gap in in Indian management education using INSTAQUAL: A study of state university affiliated Colleges, 2017 ANZAM Conference Proceedings, 5-7 December 2017, University of Melbourne (2017) [Conference Extract]
Grimmer, L and Grimmer, M, Business as usual? A longitudinal study of the relationship between resources and performance in small retail firms, British Academy of Management Conference, 5-7 September 2017, University of Warwick (2017) [Conference Extract] 
Laud, G, Co-created Obsession and Overstimulation in Service Environment, 26th Annual Frontiers in Service Conference, 22- 25 June 2017, New York, USA (2017) [Conference Extract]
Fillis, I and Lehman, K and Rentschier, R and O'donohue, J, Collecting as consumption: the entrepreneurial art gamble that paid off, European Academy of Management Conference 2017: Making Knowledge Work, 21-24 June 2017, Glasgow, Scotland ISSN 2466-7498 (2017) [Refereed Conference Paper]
Fillis, I and Lehman, KF, Entrepreneur as brand: a creative industry case, ISBE 2017 Conference Proceedings, 8-9 November 2017, Belfast, pp. 1-9. (2017) [Non Refereed Conference Paper]
Laud, G, Managing Customers' Creativity for Co-Creative Innovation, Australia New Zealand Marketing Association Conference, 3-6 December 2017, Melbourne, pp. 1. (2017) [Conference Extract]
Laud, G and Conduit, J and Karpen, IO, Managing customers' creativity for co-creative innovation, ANZMAC 2017: Marketing for Impact, 4-6 December 2017, Melbourne, Australia, pp. 347. ISSN 1447-3275 (2017) [Refereed Conference Paper] 
Laud, G, Overstimulation in the service environment: The emergence of co-created obsession, Proceeding of the QUIS International Research Symposium on Service Excellence in Management, 12-15 June 2017, Portugal (2017) [Conference Extract]
Fitzgerald, S and Laud, G and Reid, M and Chung, E and Farrell, L and Kachersky, L and Rahman, K and Robinson, L and Saldanha, N, Service system elements, value co-creation and well-being, Australia New Zealand Marketing Association Conference, 3-6 December 2017, Melbourne, pp. 1-5. (2017) [Refereed Conference Paper]
Grimmer, L, Shop Like a Local: The Potential Impact of Airbnb Host Word of Mouth Recommendations on Local Retailing in Tasmania, CAUTHE Conference, 7-10 February 2016, Dunedin, New Zealand (2017) [Conference Extract] 
Rajaguru, R, Socio-Technical congruence and information systems integration, 2017 Summer AMA Proceedings, 4-6 August 2017, San Francisco, CA, pp. I-6 - I-7. (2017) [Conference Extract]
Grimmer, M and Grube, DC, Consuming Politics: How are Political Party Brands viewed by Australian Voters?, British Academy of Management Conference, 6-8 September, Newcastle University (2016) [Conference Extract] 
Yang, L and Low, B and Lee, CK and Tan, CL, Exploring Challenges of New ICTs Adoption among Manufacturers, Marketing in a Post-Disciplinary Era ANZMAC 2016, 5-7 December 2016, Christchurch, NZ, pp. 456. ISBN 978-0-473-37660-4 (2016) [Conference Extract]
Tuzovic, S and Russell-Bennet, R and Kuhn, K-A and Fazal-E-Hasan, S, Investigating the impact of learning styles on student behaviors towards creating reflective videos: an analysis of QUTopia, Marketing Educators' Association Conference, 14-16 April 2016, Denver, Colorado, USA, pp. 86-88. (2016) [Conference Extract]
Russel-Bennette, R and Kuhn, K and Fazal-E-Hasan, SM and Tuzovic, S, Investigating the impact of learning styles on student behaviours towards creating reflective videos: An analysis of QUTOPIA TV, Marketing Education Association (MEA) Conference 2016, Denver (2016) [Conference Extract] 
Grimmer, M and Grube, D, Political Branding: A Consumer Perspective on Australian Political Parties, Australian and New Zealand Academy of Management (ANZAM) Conference, 6-9 December, Brisbane (2016) [Conference Extract] 
Soo Yeong, E and Lee, CKC and Motoki, W and Yang, L, Recent Experience and Financial Decision Making: Does Intensity in Chronic Regulatory Focus make a Difference?, Marketing in a Post-Disciplinary Era ANZMAC 2016, 5-7 December 2016, Christchurch, NZ, pp. 83. ISBN 978-0-473-37660-4 (2016) [Conference Extract]
Fazal-E-Hasan, S and Lings, I and Mortimer, G and Neale, L, The effect of relationship marketing investments on relationship quality, the mediating role of customer gratitude, Australian & New Zealand Marketing Academy Conference, 5-7 December, Christchurch (2016) [Conference Extract] 
Kim, H and Beatson, A and Johnston, K and Fazal-E-Hasan, S, The role of employee gratitude in achieveing favourable organisational outcomes, Australian & New Zealand Marketing Academy Conference 2015, 30 Novemeber - 2 December, Sydney (2016) [Conference Extract] 
Jabeen, F and Shome, A and Rajaguru, R, What drives the decision to switch to Islamic banking? Evidence from the UAE, 27th IBIMA Conference, 4-5 May 2016, Milan, Italy ISBN 978-0-9860419-6-9 (2016) [Conference Extract]
Grimmer, L, Why is it so hard to say sorry? Revisiting image restoration theory in the context of Australian supermarkets, PRIA 2016 Program, 14-15 November 2016, Sydney, Australia, pp. 1-3. (2016) [Conference Extract]
Yang, L and Tjiptono, F and Poon, WC, Examining consumers' tendency of airline avoidance after accidents, Academy of Marketing Annual Conference & Doctoral Colloquium: Radical Marketing, 4-7 July 2015, Newcastle, NSW, pp. 154. (2015) [Conference Extract]
Arli, D and Tan, LP and Tjiptono, F and Yang, L, Exploring consumers' readiness to be green in an emerging market, 2015 ANZMAC Conference: Innovation and Growth Strategies in Marketing: Conference Proceedings, 30 November - 2 December 2015, Sydney, NSW, pp. 1-7. ISSN 1441-3582 (2015) [Conference Extract]
Siahtiri, V and O'Cass, AG and Heirati, N, Investigating the effects of service supply chain collaboration in professional services, Australian & New Zealand Academy of Management Conference (ANZAM), 2-4 December, Queenstown, New Zealand (2015) [Conference Extract] 
Yang, L and Fam, K-S and Richard, JE and Liu, W, Investigation of online word-of-mouth dimensions, Marketing and Tourism Conference 2015: Travel, discovery, and marketing, 29 June - 01 July 2015, Portugal, pp. 1-14. ISBN 978-0-473-32089-8 (2015) [Conference Extract]
Kim, H and Beatson, A and Johnston, K and Fazal-E-Hasan, S, Investing in internal customers: The power of employee gratitude in employee-organisation relationship, Australian & New Zealand Marketing Academy Conference 2015, 30 Novemeber - 2 December, Sydney (2015) [Conference Extract] 
O'Cass, AG and Heirati, N and Siahtiri, V, Managing distal searches and its diminishing returns to service solution provision competence, Proceedings of ANZMAC 2015: Innovation and Growth Strategies in Marketing, 30 November - 2 December 2015, Sydney, Australia, pp. 670. (2015) [Conference Extract]
Lehman, KF and Wickham, MD and Fillis, I and Mulvaney, R, Maximising the impact of the cultural heritage sector in regional Australia, Proceedings of the 2015 MAPSI Conference, July 6-7, 2015, Tallinn, pp. 35-37. (2015) [Conference Extract]
Fazal-E-Hansan, S and Lings, I and Drennan, J and Kim, JH, The effect of positive employee deviance behavioural intentions on personal and organisational attainment. The mediating role of employee hope, Australian & New Zealand Marketing Academy Conference 2015, 30 November - 2 December, Sydney (2015) [Conference Extract] 
Grimmer, M and Kilburn, A and Miles, MP, The impact of purchase situation on realized pro-environmental consumer behaviour, Global Innovation and Knowledge Academy (GIKA) Conference, 14-16 July, Valencia (2015) [Conference Extract] 
Grimmer, L and Miles, M and Byrom, J and Grimmer, MR, The impact of resources and strategic orientation on small retail firm performance, Australian and New Zealand Academy of Management (ANZAM) Conference, 2-4 December 2015, Queenstown, New Zealand, pp. 98. (2015) [Conference Extract]
Yang, L and Fam, K-S and Richard, J, The role of customer perceived value in online Word-of-Mouth, 2015 Academy of Marketing Conference: The Magic of Marketing Conference Schedule, 7-9 July 2015, Limerick, Ireland, pp. 25. (2015) [Conference Extract]
Fazal-E-Hansan, S and Lings, I and Drennan, J and Kim, H, The role of hope in employee-organisation relationship, Australian & New Zealand Marketing Academy Conference 2015, 30 Novemeber - 2 December, Sydney (2015) [Conference Extract] 
Yamasaki, M and Dunn, A, Understanding the spectrum of soft and hard ecotourists, Proceedings of the 2105 CAUTHE Conference, February 2-5, 2015, Gold Coast, Australia, pp. 353-362. (2015) [Refereed Conference Paper]
Grimmer, M and Miles, MP and Polonsky, MJ and Vocino, A, A Research Note on the Propensity of Consumers to Internalize Environmental Costs, Global Innovation and Knowledge Academy (GIKA) Conference, 7-9 July, Valencia (2014) [Conference Extract] 
Mortimer, G and Bougoure, US and Fazal-E-Hasan, S, Developing and validation of the Self-Gifting Consumer Bahaviour Scale, 21st International Conference on Recent Advances in Retailing and Services Science, 7-10 July, Bucharest (2014) [Non Refereed Conference Paper] 
Siahtiri, V and O'Cass, AG and Heirati, N, Do the interactive effects of innovation in service experience, high levels of knowledge and engagement of customers lead to profitability in professional service firms?, Global Innovation and Knowledge Academy (GIKA), July 7-10, Valencia Spain (2014) [Conference Extract] 
Grimmer, L and Miles, M and Grimmer, M, Does planning really matter? The case of small retail firms, Australian and New Zealand Academy of Management (ANZAM) Conference, 3-5 December 2014, Hobart, Australia, pp. 25. (2014) [Conference Extract] 
Heirati, N and O'Cass, AG and Siahtiri, V and Lee, WJ, Examining the contingent effect of market orientation and knowledge specificity on codesign and co-production of B2B professional service firms, ANZMAC 2014 Proceedings, 1-3 December, Brisbane, Australia, pp. 946-953. ISSN 1447-3275 (2014) [Non Refereed Conference Paper]
Tan, L and Johnstone, M-L and Yang, L, How do Consumers Perceive Green Products, Messages and Consumption Behaviour?, 2014 ANZMAC Annual Conference: Agents of Change: Proceedings, 1-3 December 2014, Brisbane, QLD, pp. 1343-1350. ISSN 1447-3275 (2014) [Conference Extract]
Yang, L and Richard, JE and Fam, K-S, Integrated model of online word-of-mouth: Investigating Its antecedents in China, 2014 ANZMAC Annual Conference: Agents of Change: Proceedings, 1-3 December 2014, Brisbane, QLD, pp. 1160-1168. ISSN 1447-3275 (2014) [Conference Extract]
Lehman, KF and Fillis, I and Miles, MP, MONA as Entreprenerurial Market Creation, Australian Centre for Entrepreneurship (ACE) Research Exchange Conference, 5-7 Feburary, Sydney, pp. 1. (2014) [Conference Extract]
Lehman, KF and Fillis, I and Wickham, MD, Reconceptualising product' in the arts and cultural context, Proceedings of the 2014 British Academy of Management Conference, 9-11 September, Belfast, pp. 1-15. ISBN 978-0-9549608-7-2 (2014) [Refereed Conference Paper] 
Lehman, KF, Redefining 'product' in the Cultural Context, Museums Australia National Conference, 16-19 May, Launceston, pp. 1. (2014) [Conference Extract]
Fillis, I and Lehman, KF, Symbols and meaning in marketing messages: images of utopia, Unatural futures, 3-4 July, Hobart, pp. 1. (2014) [Conference Extract]
Johnstone, M-L and Yang, L and Tan, L, The attitude-behaviour gap: The development of a consumers' green perceptions scale, 2014 ANZMAC Annual Conference: Agents of Change: Proceedings, 1-3 December 2014, Brisbane, QLD, pp. 1335-1342. ISSN 1447-3275 (2014) [Conference Extract]
Grimmer, M and Morgan, M, With the best of intentions: a large sample test of the intention-behaviour gap in pro-environmental consumer behaviour, Australian and New Zealand Academy of Management (ANZAM) Conference, 3-5 December, Sydney, pp. 48. (2014) [Conference Extract] 
Lehman, KF and Fillis, I and Frankham, NH and Lester, EA, An analysis of intrinsic impact and visitor engagement in the visual arts, Proceedings of the Academy of Marketing's (UK) 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing, September 6, 2013, Scotland, pp. 1-6. (2013) [Conference Extract]
Lewis, G and Crispin, SH and Miles, M, Applying an Entrepreneurial Marketing Perspective to Agricultural Value Chains, Proceedings of the 26th Global Research Symposium on Marketing and Entrepreneurship, August 7-9 2013, Boston, pp. 1-23. (2013) [Non Refereed Conference Paper]
Lehman, KF and Fillis, I and Miles, M, Art and entrepreneurial creation, Proceedings of the 26th Global Research Symposium on Marketing and Entrepreneurship, 7-9 August 2013, Boston, pp. 1. (2013) [Conference Extract] 
Ghaderi, H and Fei, J, Data mining practice in SMEs: a customer relationship management perspective, Proceedings of the 11th Australian and New Zealand Academy of Management (ANZAM) Operations, Supply Chain and Services Management Symposium, 4-6 December 2013, Hobart, Tasmania, pp. 1-12. (2013) [Refereed Conference Paper]
Willows, A and Grimmer, M, Exploring the intention-behaviour gap in pro-environmental consumer behaviour, Proceedings of the 27th ANZAM Conference, 4-6 December 2013, Hobart, pp. 1-21. ISBN 978-0-9875968-1-9 (2013) [Refereed Conference Paper]
Lewis, G and Lehman, K, Feast for the senses: leveraging culture as a competitive advantage in the wine sector, Proceedings of the 27th ANZAM Conference, 4-6 December 2013, Hobart, pp. 1-18. ISBN 978-0-9875968-1-9 (2013) [Refereed Conference Paper]
Ahmadi, H and O'Cass, A, How technology oriented new ventures gain advantages in first product commercialisation from complementarities between marketing - technology capabilities and IT assets, ANZAM conference, 4-6 December, Hobart (2013) [Non Refereed Conference Paper] 
Schonell, SH and Hanson, DJ, Management education: Deep learning using simple technology, Proceedings of the 27th ANZAM Conference, December 4-6, 2013, Hobart, pp. 1-15. ISBN 978-0-9875968-1-9 (2013) [Refereed Conference Paper]
Polonsky, MJ and Vocino, A and Grimmer, MR and Miles, M, Past and future orientations, environmental attitudes and green consumer behavior, 2013 Academy of Marketing Science Conference, 17-19 July, Melbourne, pp. 1. (2013) [Conference Extract] 
Grimmer, MR and Miles, M and Polonsky, M and Vocino, A, Pay today or sweat next year: Exploring consumers' willingness to internalize environmental costs, Proceedings of the 2013 AMA Educators' Conference, August 9-11, 2013, USA, pp. 110. (2013) [Conference Extract] 
Altmann, E, Place branding influences on strata titled property in Australia, ANZAM 2013, 4-6 December 2013, Hobart, pp. 1-13. ISBN 978-0-9875968-1-9 (2013) [Refereed Conference Paper]
Grimmer, L and Miles, M, Small retailer performance: a resource-advantage theory perspective, Australian and New Zealand Academy of Management (ANZAM) Conference, 4-6 December 2013, Hobart, pp. 38. (2013) [Conference Extract]
Fillis, I and Lehman, KF and Miles, M, The art of entrepreneurial market creation, Proceedings of the 2013 British Academy of Management Conference, September 10-12, 2013, Liverpool, pp. 1-23. (2013) [Refereed Conference Paper]
Rahmani, Y and O'Cass, A and Ahmadi, H, The role of corporate strategies and brand strategies in new service development in service organisations in Australia, ANZAM conference, 4-6 December, Hobart (2013) [Non Refereed Conference Paper] 
Wong, TL and Wickham, MD and Hecker, R, The strategic management of Brand Equity in emerging markets, Proceedings of the 27th ANZAM Conference, December 4-6, 2013, Hobart, pp. 1-21. ISBN 978-0-9875968-1-9 (2013) [Refereed Conference Paper]
Rajaguru, R, Effects of Functional Illiteracy associated Psychological Reflection and Disconfirmation on Post-Purchase Behavior, Global Conference On SME, Entrepreneurship & Service Innovation: Conference proceedings, 12-13 July 2012, Gold Coast, QLD (2012) [Conference Extract]
Huang, C-H and Chiang, C-Y and Rajaguru, R and Zhang, W, Low cost not enough anymore: A sourcing paradox, Center for Global Outsourcing Tenth Annual International Smart-Sourcing Conference: Conference Proceedings, 28-29 June 2012, SolBridge International School of Business, pp. 18-20. (2012) [Conference Extract]
Yang, L and Fam, K-S and Richard, JE, An investigation of online word-of-mouth communication in China: In-depth interviews, 2011 ANZMAC Conference: Marketing in the age of consumerism, 28-30 November 2011, Perth, WA ISSN 1447-3275 (2011) [Conference Extract]
Fazal-E-Hansan, S, Are grateful customers more loyal to their benefactor firms?, Australian and New Zealand Marketing Academy Research Colloquium, Perth (2011) [Conference Extract] 
Yang, L, Chinese Consumers' online word-of-mouth communication - an in-depth interview, MAG Scholar Conference 2011: Programme, 29 May - 1 June 2011, Wellington, NZ, pp. 6. (2011) [Conference Extract]
Hodgson-Johnston, I, Engaging the Australian Youth in the AAT, Australia's Antartica: Proceedings of the Symposium to Mark 75 Years of the Australian Antarctic Territory, 24th August, Hobart, pp. 61-67. ISBN 9781862956490 (2011) [Non Refereed Conference Paper] 
Leighton, D and Lehman, KF, Over the waterfall in a barrel: Experiential marketing and the building of brand, Proceedings of the Academy of Marketing Conference, 5-7 April 2011, Oxford, pp. 76-78. ISBN 0-9549730-6-2 (2011) [Conference Extract]
Fishwick, S, The Research-Practice gap in Australian graduate selection: a bridge too far?, Proceedings of the 2011 ANZAM Conference, 7-9 December 2011, Wellington, pp. 1-18. (2011) [Refereed Conference Paper]
Fazal-E-Hansan, S and Lings, I and Neale, L, The role of customer gratitude in making relationship marketing Investments a success, Australian and New Zealand Marketing Academy Research Colloquium, Perth (2011) [Conference Extract] 
Bonney, L and Palaniappan, G and Atuai, M and Gwabu, C and Sparrow, L and Boersma, M and Doyle, R and Birch, C, Using value chain systems modelling to develop more sustainable cool temperate vegetable marketing systems in a transitional economy: a case study in PNG, Proceedings of the 5th World Congress of Conservation Agriculture incorporating 3rd Farming Sytems Design Conference, September 2011, Brisbane, Queensland, pp. 1-4. (2011) [Refereed Conference Paper]
Yang, L and Fam, K-S and Richard, JE, An investigation of online word-of-mouth communication in a collectivist society: A conceptual framework, 2010 Global Marketing Conference Program, 9-11 September 2010, Tokyo, pp. 747-750. (2010) [Conference Extract]
Woolley, M and Grimmer, M, Consumer attitudes towards green marketing messages: Environmental versus personal benefits, Proceedings of the 24th ANZAM Conference, December 8-10, 2010, Adelaide, pp. 1-20. ISBN 1877040819 (2010) [Refereed Conference Paper]
Khoo-Lattimore, C and Yang, L, Examination of antecedents of relationship quality in New Zealand: From a perspective of the banking industry, 2010 Global Marketing Conference Program, 9-11 September 2010, Tokyo, pp. 564-575. (2010) [Conference Extract]
Roach, G, Horizontal networks and collaborative marketing in the Tasmanian wine industry, Proceedings of the 5th International Academy of Wine Business Research Conference, 8‐10 February 2010, Aukland, pp. 1-9. (2010) [Refereed Conference Paper]
Fazal-E-Hansan, S, The consequences and antecedents of customer gratitude, QUT School of Business Colloquium, Queensaland (2010) [Conference Extract] 
Lehman, KF and Leighton, D, The development of a hedonistic experience brand: Australia's MONA, Proceedings of the Academy of Marketing Conference 2010, July 2010, Coventry, pp. 153-165. ISBN 978-1-84600-0317 (2010) [Refereed Conference Paper]
Bingham, TW and Grimmer, MR, The effect of company perceived environmental performance on consumer purchase intentions, Proceedings of the 24th ANZAM Conference, December 8-10, 2010, Adelaide, pp. 1-16. ISBN 1877040819 (2010) [Refereed Conference Paper]
Rao, KN and Rajaguru, R, The Process of Legitimacy Acquisition in Social Enterprises, Global Conference On SME, Entrepreneurship & Service Innovation: Conference proceedings, 26-27 August 2010, Malaysia (2010) [Conference Extract]
Wickham, MD and Wong, TL, The strategic management of brand equity: Exploring the resources, capabilities and lessons of Marriott Hotel's entry into China, Abstracts of the 6th International Colloquium - Academy of Marketing, April 9-11, 2010, Barcelona, pp. 1-1. (2010) [Conference Extract] 
Fazal-E-Hansan, S, Is customer loyalty enough for the sellers?, QUT School of Business Colloquium, Queensaland (2009) [Conference Extract] 
Lehman, KF, Self-marketing and the visual arts, Proceedings of the 2009 AIMAC Conference, June 28 - July 1 2009, Dallas, pp. 1-11. (2009) [Conference Extract]
Sowden, L and Grimmer, MR, Symbolic consumption and consumer identity: An application of social identity theory to car purchase behaviour, Proceedings of the 2009 ANZMAC Conference, 30 November - 2 December 2009, Melbourne, pp. 1-9. ISBN 1-86308-158-5 (2009) [Refereed Conference Paper] 
Grimmer, MR and Webber, CJ, Age, identity and materialism: A generational comparison, Proceedings of the 2008 ANZMAC Conference, 1-3 December 2008, Sydney, pp. 1-8. ISBN 186308 144 5 (2008) [Refereed Conference Paper] 
Yang, L and Xin, D and Guthrie, J and Fam, K-S, An examination of retailers and consumers preferences for sales promotion programs in Hong Kong, 2008 Global Marketing Conference, 20-23 March 2008, Shanghai, pp. 1-3. (2008) [Conference Extract]
Wickham, MD and O'Donohue, W and Hanson, DJ, Conceptualising the employment value proposition: The role of the extended marketing mix, Proceedings of the 2008 ANZMAC Conference, 1-3 December 2008, Sydney, pp. 1-8. ISBN 1863081445 (2008) [Refereed Conference Paper] 
Roach, G and Byrom, JW and Lehman, KF, Consumer perceptions of mobile phone marketing: Recent evidence from Australia, Proceedings of the 2008 Academy of Marketing Conference , 7-10 July, 2008, UK, pp. 1-8. ISBN 978 1 901085 94 5 (2008) [Refereed Conference Paper] 
Byrom, JW and Lehman, KF, Coopers Brewery: A family firm competing with the big boys, Proceedings of the 2008 Academy of Marketing Conference , 7-10 July, 2008, UK, pp. 1-6. ISBN 978 1 901085 94 5 (2008) [Refereed Conference Paper] 
Fazal-E-Hansan, S, Cross-cultural data collection from field-settings- hazards and precautions, QUT Library, Queensland University of Technology (2008) [Conference Extract] 
Yang, L and Fam, K-S and Harris, P, Culture influence on information diffusion in online communities: A conceptual model, ANZMAC Conference 2008: Marketing: Shifting the focus from mainstream to offbeat, 1-3 December 2008, Olympic Park, Sydney, pp. 1-9. (2008) [Conference Extract]
Vengesayi, S and Reisinger, Y, Destination competitiveness: Are there relationships with destination attributes?, Proceedings of the 2008 GABER Conference, December 2008, Bangkok, pp. 385-397. ISSN 1940-5391 (2008) [Refereed Conference Paper] 
Roach, G, Entrepreneurial marketing in small wineries: a case of the Tasmanian wine industry, ANZMAC Proceedings, 20-30 November 2008, Parramatta, pp. 1-7. (2008) [Refereed Conference Paper]
Perks, KJ and Rajaguru, R and Shukla, P and Matanda, MJ, Exploring the antecedents of inter-organisational information systems (IOIS) integration and its effect on supply chain: A resource based view, European Marketing Academy Conference (EMAC), 27-30 May 2008, Brighton, pp. 1-8. (2008) [Conference Extract]
Lehman, KF, Investigating the role of marketing in museum management, Proceedings of the 7th International Colloquium on Non-Profit, Social and Arts Marketing, September 18, 2008, London, pp. 1-6. (2008) [Conference Extract] 
Yang, L and Tanakinjal, G and Fam, K-S, Popularity of sales promotion techniques among Hong Kong advertisers - a 10 year content analysis, 2008 Global Marketing Conference, 20-23 March 2008, Shanghai, pp. 1-3. (2008) [Conference Extract]
Grimmer, MR and Hanson, DJ, A Trait Approach to Measuring Materialism: Structure and Scale Properties, Reputation, Responsibility & Relevance: ANZMAC 2007, 3-5 December 2007, Dunedin, New Zealand, pp. 2024-2031. (2007) [Refereed Conference Paper] 
Lehman, KF and Byrom, JW, Corporate museums in Japan: Institutionalizing a culture of industry and technology, Proceedings of the 9th International Conference of Arts and Cultural Management, 8-11 July 2007, Valencia, pp. 1-13. ISBN 978-84-96221-32-1 (2007) [Non Refereed Conference Paper] 
Byrom, JW and Lehman, KF, Corporate visual identity in local government: The role of the logo, Proceedings of the 6th International Congress on Public and Non-profit Marketing, 14-15 June 2007, Portugal, pp. 1-13. (2007) [Refereed Conference Paper] 
Conejo, F and Tanakinjal, GH and Yang, L and Khoo, C, Does neuromarketing really work?, Asia Pacific Marketing Conference 2007, 2-3 November 2007, Kuching, Sarawak, pp. 12. (2007) [Conference Extract]
Fam, K-S and Simpson, L and Yang, L and Chung, K-C, Relationship building in small businesses - The case of linking personal selling with collectivism, Asia Pacific Marketing Conference 2007, 2-3 November 2007, Kuching, Sarawak, pp. 39-45. (2007) [Conference Extract]
Lehman, KF, The role of the public in the development of the museum concept: An Australian marketing perspective, Proceedings of the 9th International Conference of Arts & Cultural Management, 8-11 July, 2007, Valencia, pp. 1-11. ISBN 978-84-96221-32-1 (2007) [Non Refereed Conference Paper] 
Hess, M and Adams, DW, Training the next generation of local government managers, Proceedings of the 21st ANZAM Conference, 4-7 December 2007, Sydney, pp. 1-13. ISBN 1 86308 141 0 (2007) [Refereed Conference Paper] 
Hoy, VS and Simpson, L and Yang, L and Fam, K-S, Food retailing in New Zealand: The case of moderated Chinese food, IBBC 2nd International Borned Business Conference Proceedings, 6-8 December 2006, Kuching, Sarawak, pp. 628-637. (2006) [Conference Extract]
Lehman, KF and Byrom, JW, The corporate museum as branding tool, Book of Abstracts from the 2nd International Colloquium on the Dynamics of Brand, Corporate Identity & Reputation in the Knowledge Economies, 7-8 September 2006, Manchester, pp. 1. ISBN 0-9549730-1-1 (2006) [Conference Extract] 
Lehman, KF, Which constituencies should we market to? A conceptual model of publics for the not-for-profit museum, Academy of World Business Conference Proceedings, 10-13 July 2006, Paris, pp. 2118-2124. ISBN 0-9752272-1-1 (2006) [Refereed Conference Paper] 
Lehman, KF, An Exploration of Market Orientation and the Role of the Marketing Function in Australian Museums, ANZMAC: Broadening the Boundaries, 5-7 December 2005, Fremantle, Western Australia, pp. 1-7. ISBN 0-646-45546-X (2005) [Refereed Conference Paper] 
Grimmer, MR and Hanson, DJ, Is Qualitative Research Going Ahead? Content Analysis of Three Leading Academic Marketing Journals, 1993-2002, Conference Proceedings ANZMAC - The Australian and New Zealand Marketing Academy 2004 Marketing Accountabilities and Responsibilities, 29 November - 1 December 2004, Wellington, New Zealand, pp. 1-7. (2004) [Refereed Conference Paper] 
Lehman, KF, Symbols and Meaning in Product Names: The Case of Australian Car Manufacturers, ANZMAC 2004, 29 November - 1 December 2004, Wellington, New Zealand, pp. 1-7. (2004) [Refereed Conference Paper] 
Hall, LE and Hanson, DJ, Building Social Capital: The Case of the Ten Days on the Island Festival, Proceedings ANZMAC The Australian and New Zealand Marketing Academy 2003 Conference - Celebration of Ehrenberg and Bass : Marketing Discoveries, Knowledge and Contribution, 1-3 December 2003, Adelaide, South Australia, pp. 16. ISBN 0868039837 (2003) [Refereed Conference Paper] 
Hall, LE and Hanson, DJ, Corporate reputation theory & practice: the case of the ten days on the island festival, Proceedings 7th International Conference on Corporate Reputation, Image, and Identity, 22-24 May 2003, Manchester, UK, pp. 11. (2003) [Refereed Conference Paper] 
Woods, M, Virtual enterprises and actual customers may not mix: the risk of using the virtual enterprise to outsource customer service, Proceeding of the 17th ANZAM conference, 2nd - 5th December 2003, Fremantle, pp. 1. (2003) [Non Refereed Conference Paper] 
Hall, LE and Francis, H, IMC Theory and Practice: the Brand Tasmania Case, IMC Theory and Practice: the Brand Tasmania Case, 2-4 December 2002, Melbourne, pp. 1641-1647. ISBN 0 7300 2562 4 (2002) [Refereed Conference Paper] 
Francis, H, Shaping Places for Tourism and Export: Issues from Theory & Practice, Ten Years of Tourism Research, 6-9 February 2002 , Fremantle, Western Australia, pp. 1-12. ISBN 1876685344 (2002) [Refereed Conference Paper] 
Cox, RJ, Should E-Marketing be used in the Tasmanian Organic Industry, Proceedings of the Thirteenth Australasian Conference on Information Systems, 4-6 December 2002, Melbourne, pp. 711-721. ISBN 1 86272 615 9 (2002) [Refereed Conference Paper] 
Cox, R, Using an E-Marketing Model in the Organic Products Sector, The International Telecommunications Society's Asia-Indian Regional Conference, 2-3 July 2001, Curtain University, pp. 243-254. (2001) [Refereed Conference Paper] 
Hall, LE and Francis, H, Using IMC Theory to Support the Export Marketing Activities of SME's:An Analysis of Potential Coalescence Between Perspectives of Academe and Practice, Conference Proceedings, 21-23 September 2001, Sydney, Australia, pp. 1-12. (2001) [Refereed Conference Paper] 
Walker, RH and Craig-Lees, M and Hecker, R and Francis, H, An investigation of reasons affecting customer adoption and rejection of technologically-facilitated means of service delivery: Research methodology and preliminary findings, ANZMAC2000 Conference Proceedings, 28/11/00 - 1/12/00, Gold Coast, pp. 1335 - 1342. ISBN 0 86857 978 5 (2000) [Refereed Conference Paper] 
Francis, H and Walker, RH, Place of origin branding: Towards reconciling the requirements and purposes of destination marketing and export marketing, ANZMAC2000 Conference Proceedings, 28/11/00-1/12/00, Gold Coast, pp. 653-657. ISBN 0 86857 978 5 (2000) [Refereed Conference Paper] 
Francis, H and Walker, RH, Taking stock of place of origin branding: Towards reconciling the requirements and purposes of destination marketing and export marketing, Tourism and Hospitality Management, 8-11 July 2000, Montreal, pp. 39-49. (2000) [Refereed Conference Paper] 
Walker, RH and Craig-Lees, M, Integrating Technology & Customer Service: Reconciling Managerial and Customer Needs to Mutual Satisfaction, Proceedings of the International Services Marketing Conference '99., 5 - 7 April 1999, Brisbane, pp. 31-33. ISBN 1-864991-14-3 (1999) [Conference Extract] 
Walker, RH and Craig-Lees, M, Technology-Enabled Service Delivery: Reconciling Managerial and Customer Perspectives, Proceedings of The Ninth World Marketing Congress, 23 - 26 June, 1999, Malta, pp. 141-146. ISBN 0-939783-02-9 (1999) [Refereed Conference Paper] 
Walker, RH and Craig-Lees, M, Technology-Enabled Service Delivery: At Risk of Compromising the Customer-Service Provider Connection?, Proceedings of the Australia and New Zealand Marketing Academy Conference, 30 November-2 December 1998, Dunedin EJ ISBN 1-877156-07-8 (1998) [Refereed Conference Paper] 
Walker, RH and Hanson, DJ and Enjeti, M, Destination Branding and Positioning - The Tasmania Experience, Its Unique Characteristics and Implications, Proceedings of the Annual Conference of the Academy of Marketing Science, Coral Gables, Florida, pp. 23-33. (1997) [Refereed Conference Paper] 
Flint, J and Walker, RH, Export Marketing of Primary Produce: Implications for Development of International Marketing Theory, Proceedings of the Australian New Zealand Marketing Educators' Conference, Melbourne, pp. 453-467. (1997) [Refereed Conference Paper] 
Hanson, DJ and Walker, RH, The Macro-Marketing and Management of Tasmania as a Tourism Destination - Implications, Challenges and Imperatives, Volume One 22nd Annual MacroMarketing Conference, Bergen, pp. 3-27. (1997) [Refereed Conference Paper] 
Contract Report, Consultant's Report
Lehman, KF and Wickham, MD and Fillis, I, Motivations for consuming art and cultural experiences: Report to industry, QVMAG, Launceston, 1 (2016) [Consultants Report]
Low, B and Lee, C and Yang, L and Ling, TC and Tyng, CL, The Adoption of Information and Communications Technology (ICT) among FMM Members, Federation of Malaysian Manufacturers, Malaysia (2016) [Contract Report]
Bonney, L and Worinu, M and Muscat, P, Yu tokim mi long planim kai kai na maket we? A feasibility study for a new wholesale fresh produce market in Port Moresby, New Zealand Aid and Ministry of Foreign Affairs & Trade, Wellington, NZ, Final Report (2012) [Contract Report]
Lehman, KF, Car Names: A Survey of Buyer Opinions, Toyota Motor Company Incorporation, 978-1-86295-383-3 (2007) [Contract Report] 
Thesis
Grimmer, EL, Retail matters: examining the relationship between resources and performance in small retail firms (2015) [PhD] 
Woods, M, Managing alliance networks: Capability development through experiential learning in the Aurora Preferred Suppliers Alliance Network (2009) [PhD] 
Lehman, KF, Museums and marketing in an electronic age (2008) [PhD] 
Entry
Wickham, MD, Thana-Marketing Mix, Marketing Glossary, MAANZ International (ed), Marketing Association of Australia and New Zealand, 1, pp. 1 (2012) [Entry]
Other Public Output
Laud, G and Leo, C and Chou, C, Service System Well-being: Conceptualising a Macro-Level Concept - Best Conference Finalist Paper, 10th American Marketing Association Servsig Conference, IESEG: School of Management, Paris, France, 14-16 June 2018 (2018) [Award] 
Schonell, SH, Case studies 5: Atlassian, Strategic Management, Competitiveness and Globalisation, Cengage Learning Pty Ltd, Australia (2017) [Report Other] 
Grimmer, L, How retailers will attract Christmas shoppers, ABC Radio Hobart Drive Program with Louise Saunders, Australian Broadcasting Corporation, Australia, 13 November 2017 (2017) [Media Interview]
Grimmer, L, Reinventing Central Launceston: Creating a Vibrant and Thriving Regional City, ABC Radio Tasmania Northern Breakfast Program with Belinda King, Australian Broadcasting Corporation, Australia, 1 November 2017 (2017) [Media Interview]
Grimmer, L, Supermarkets ramp up online services to keep shoppers interested, Sunday Star Times, Fairfax New Zealand Limited, New Zealand, 29 October, 2017 (2017) [Media Interview]
Grimmer, L, Talking Point: New travellers spread cheer far and wide, The Mercury, News Corporation, Hobart, 25 March 2017 (2017) [Newspaper Article] 
Grimmer, L and Hardy, A, The benefits of Airbnb, WIN News, WIN Network, Australia, 13 November 2017 (2017) [Media Interview] 
Schonell, SH, Case Study 12: Otis in the Global Elevator Industry, Strategic Management, Competitiveness and Globalisation, Cengage Learning Pty Ltd, Australia (2016) [Report Other] 
Grimmer, M, Ethical and Environmental Products, Breakfast show interview with Jonathon Kendall, Austrlaian Broadcasting Corporation, Gipsland, 20 May (2016) [Media Interview] 
Grimmer, M, Ethical shopping: What stops you buying environmental and ethical products?, Carol Raabus, Australian Broadcasting Corporation, Australia, 19 May (2016) [Media Interview] 
Grimmer, M, Green Marketing, Interview with Sally Dakis on Tasmanian Country Hour, Australian Broadcasting Corporation, Hobart, 18 June (2016) [Media Interview] 
Grimmer, M and Grube, D, Political Marketing, ABC 936 Drive, Austrlaian Broadcasting Corporation, Hobart, 30 May (2016) [Media Interview] 
Grimmer, M and Grube, D, Political Marketing, Louise Saunders on ABC936, Australian Broadcasting Company, Hobart, 30 June (2016) [Media Interview] 
Grimmer, M and Grube, D, Pollies are Learning our Lingo, Mercury Newspaper, Fairfax Media, Hobart, 21 May (2016) [Newspaper Article] 
Grimmer, L, Retail revival in Tasmania, University of Tasmania Alumni News, University of Tasmania, Australia, 23 November (2016) [Magazine Article]
Grimmer, L, Retailers the big winners', The Mercury, News Corporation, Hobart, 4 May (2016) [Newspaper Article] 
Grimmer, M, Some to pay high price for Christmas shopping, Launceston Examiner, Fairfax Regional Media, Tasmania, 1 Jan (2016) [Newspaper Article] 
Grimmer, L, Talking Point: Buying into the click of a mouse, The Mercury, News Corporation, Australia, 21 Sept (2016) [Newspaper Article] 
Grimmer, L, Talking Point: Keeping up with the shoppers, The Mercury, News Corporation, Hobart, 12 July (2016) [Newspaper Article] 
Grimmer, L, Talking Point: Online info key to success of small business, The Mercury, News Corp Australia, Australia, 19 November (2016) [Newspaper Article]
Grimmer, L, Talking Point: Plugging in to the new economy, The Mercury, News Corporation, Hobart, 4 Oct (2016) [Newspaper Article] 
Grimmer, L, Talking Point: Small business voice muted by PM decision, The Mercury, News Corporation, Hobart, July 23 (2016) [Newspaper Article] 
Grimmer, L, Talking Point: What on earth's next ... locusts?, The Mercury, News Corporation, Hobart, 8 August (2016) [Newspaper Article] 
Lehman, KF, As an image it misses the mark, The Mercury, The Mercury, Hobart, June 13, 1, p. 31. (2015) [Media Interview]
Grimmer, M, Green Marketing, Interview with Sally Dakis on Breakfast by Ryk Goddard, Australian Broadcasting Corporation, Hobart, 18 June (2015) [Media Interview] 
Lehman, KF, Positive benefits in move, The Examiner, The Examiner, Launceston, May 20, 1, p. 6. (2015) [Media Interview]
Grimmer, L, Talking Point: Tassie shops ride high with retail giants, internet and Mona effect, The Mercury, News Corporation, Hobart, 12 Dec (2015) [Newspaper Article] 
Fazal-E-Hasan, S, Gifts that generate gratitude keep customers loyal, Bio-Medix Daily, Bio-Medix, Australia (2014) [Magazine Article] 
Lehman, KF, Retailers report drop in spending due to election campaigns, The Mercury, Michelle Paine, Hobart, 26th Feb (2014) [Media Interview]
Lehman, K and Fillis, I, Survive in the art world: market the brand, sell the product, The Conversation, The Conversation Media Group Ltd, Australia, 4 August 2014 (2014) [Magazine Article]
Lehman, K, The arts is one economic bright spot in Tasmania, ABC1 Radio Interview, ABC Radio, Hobart (2013) [Media Interview] 
Lehman, KF, The arts jump-starting the economy, 7:30 Report (Tas), ABC Television, Tasmania, 1, April 19, 2013 (2013) [Media Interview] 
Lehman, KF, The tricky notion of 'value' in the arts, The Conversation, The Conversation Media Group, UK, 1, 25 November 2013, p. 1. (2013) [Magazine Article]
Grimmer, MR, ABC Radio Interview, Big Tobacco and the High Court Ruling 2012, ABC Radio (Northern Tasmania ), Tasmania, 1, 1, p. 1. (2012) [Media Interview] 
Lehman, KF, Arts 'vital' to community, Launceston Examiner, Launceston Examiner, Launceston, 1, 1, p. 8. (2012) [Newspaper Article]
Lehman, KF, Creative thinking needed for future, Launceston Examiner, Launceston Examiner, Launceston, 1, 1, p. 33. (2012) [Newspaper Article]
Lehman, KF, Facebook wars: And it all started over a jug of water, The Mercury, The Mercury, Hobart, 1, 1, pp. 5-6. (2012) [Newspaper Article]
Lehman, KF, Feeding off cultural boom, Launceston Examiner, Launceston Examiner, Launceston, 1, 1, p. 1. (2012) [Media Interview]
Lehman, KF, Connecting creativity with place and economic development: Tasmania and the Museum of Old and New Art, Arts, Culture and Management in Europe, Bordeaux Management School, France, 1, 1, p. 1. (2011) [Report of Restricted Access] 
Lehman, KF, Raft of adverts raise our ire, Sunday Tasmanian, The Mercury Newspaper, Hobart, 1, 1 (2011) [Media Interview] 
Lehman, KF, Sex, death and marketing at MONA, UniTas, University of Tasmania, Hobart, 2011, 353, pp. 1-1. (2011) [Internal Newsletter] 
Lehman, KF, Wintry response to Lumina: Experts go cold on $3m tourism push, The Mercury, The Mercury Newspaper, Hobart, 1, 1 (2011) [Media Interview] 
Lehman, KF, Art and culture as hedonism: Marketing the MONA experience, ACUADS 2010 Annual Conference, UTAS, Launceston, 1, 1 (2010) [Report of Restricted Access] 
Fazal-E-Hasan, S, I owe you one- Gratitude enhances customer relationships, Sunshine Coast Daily, Australian Regional Media, Australia, 7 September (2010) [Newspaper Article] 
Lehman, KF, Marketing and you: Strategies for the visual artist, Junction 2010 Regional Arts Australia National Conference, Arts Australia, Launceston, 1, 1 (2010) [Report of Restricted Access] 
Fazal-E-Hasan, S, Marketing with 'Gratitude', Business ACUMEN Magazine, Australia (2010) [Magazine Article] 
Lehman, KF, Pura Milk Branding, ABC Radio Interview, ABC Radio, Tasmania, 1, 1 (2010) [Media Interview] 
Roach, G, Working together in the Tasmanian wine industry, UNITAS, University of Tasmania, Hobart, 1, May (2010) [Internal Newsletter] 
Lehman, KF, A marketing approach to regional development: Using the creative industries as a branding tool, 3rd Intrenational ACME Workshop, BEM-Bordeaux Management School, France, 1, 1 (2009) [Report of Restricted Access] 
Lehman, KF, ArtsFORUM Address, ArtsFORUM, ArtsFORUM, Tasmania, 1, 1 (2009) [Report of Restricted Access] 
Lehman, KF, Fresh look at Brand Aussie, The Mercury, The Mercury, Hobart, 1, 1 (2009) [Media Interview] 
Lehman, KF, Good art sells itself, Unitas, University of Tasmania, Tasmania, 1, 333 (2009) [Internal Newsletter] 
Lehman, KF, Hats off to mayor's marketable manner, The Mercury, The Mercury, Hobart, 1, 1 (2009) [Media Interview] 
Lehman, KF, Self-marketing et marketing-mix, Le Variable Operationnelles du Marketing, Bordeaux School of Management, France, 1, 1 (2009) [Report of Restricted Access] 
Lehman, KF, Selling art is not selling out: Lecturer, The Examiner, The Examiner, Tasmania, 1, 1 (2009) [Media Interview] 
Grimmer, MR, GenY shop till they drop: Survey, Interview with ABC News, Australian Broadcasting Corporation, Australia, 1, 1 (2008) [Media Interview] 
Byrom, JW and Lehman, KF, Lowdown on logos, Local Government Manager, Indigo Arch Publishing, Victoria, 41, 5 (2008) [Magazine Article] 
Grimmer, MR, Shopping habits of post war generations in Australia, ABC Television News 8/9/08, ABC News, Australia, 1, 1 (2008) [Media Interview] 
Grimmer, MR, Shopping habits of post war generations in Australia, ABC Radio News 8/9/08, ABC News, Australia, 1, 1 (2008) [Media Interview] 
Grimmer, MR, Shopping habits of post war generations in Australia, ABC Radio - Interview by Jo Spargo, ABC Afternoons Program 936, Australia, 1, 1 (2008) [Media Interview] 
Fazal-E-Hasan, S, Why should firms survive after Global Financial Crisis? A case study on Hewlett-Packards, Hewlett-Packards Seminar, Pakistan (2008) [Report Other] 
Lehman, KF, 2CC Radio Interview, 2CC Radio Interview, 2CC Radio , Canberra, 30 January 2007 (2007) [Media Interview] 
Lehman, KF, A Car by any other Name, The Australian, The Australian, Sydney, 14 February 2007 (2007) [Media Interview] 
Lehman, KF, ABC Radio Interview, ABC Western Queensland, ABC Radio, Queensland, 1 February 2007 (2007) [Media Interview] 
Lehman, KF, ABC Radio Interview, ABC Radio Interview, ABC Radio, Gold Coast, 30 January 2007 (2007) [Media Interview] 
Lehman, KF, ABC Radio Interview, ABC Radio Interview, ABC Radio, Hobart, 30 January 2007 (2007) [Media Interview] 
Lehman, KF, ABC Radio Interview, ABC Radio Interview, ABC Northern Tasmania, Launceston, 1, 1 (2007) [Media Interview] 
Lehman, KF, Brand the Big Sell for Cars, The Mercury, The Mercury, Hobart, 30 January 2007 (2007) [Media Interview] 
Lehman, KF, Buyers Driven by Car Brands, Sunday Examiner, Sunday Examiner, Launceston, 11 February 2007 (2007) [Media Interview] 
Lehman, KF, Drivers: It's the make, not the model, The Business Review Weekly, Fairfax Business Media, Sydney, February 1-7, 1 (2007) [Magazine Article] 
Lehman, KF and Byrom, JW, Logo findings to go global, The Launceston Advertiser, The Examiner, Launceston, 1, 1 (2007) [Newspaper Article] 
Lehman, KF, New Publics: Between Utopia and Marketing, Art, Design & Craft Symposium, Art, Design & Craft Symposium, Brisbane, 1, 1 (2007) [Report of Restricted Access] 
Lehman, KF, Playing the Name Game, Herald Sun, Herald Sun, Melbourne, 2 March 2007 (2007) [Media Interview] 
Lehman, KF and Byrom, JW, Regional brand identity: Using logos in the local government sector, Regional Marketing Conference, Australian Marketing Institute, Launceston, 1, 1 (2007) [Report of Restricted Access] 
Lehman, KF, Research on council logos, Launceston Examiner, The Examiner Newspaper, Launceston, 1, 1 (2007) [Newspaper Article] 
Lehman, KF and Byrom, JW, What's in a name?, Marketing, Grant Arnott, Melbourne, 9, September (2007) [Magazine Article] 
Lehman, KF, What's in a name? New research in to car names, UniTas News, University of Tasmania, Tasmania, 1, 307 (2007) [Internal Newsletter] 
Lehman, KF, Researcher's Shout with Beer Project, Examiner News, Examiner News, Launceston, 10 April 2007 (2006) [Media Interview] 
Lehman, KF, Tool-kit for developing a regional brand, AMI Presentation, Australian Marketing Institute, AMI Breakfast Seminar Series, 1, 1 (2006) [Report of Restricted Access] 
Lehman, KF, A Rose by any other Name, Marketing, Grant Arnott, Victoria, 1, 10 (2005) [Magazine Article] 
Lehman, KF, Public space, UniTas News, University of Tasmania, Tasmania, 1, 289 (2005) [Internal Newsletter] 
Dwyer, T, 'Health Job' - Appointment of Director, GE Unit, The Mercury, Tasmania, 18 March (1999) [Newspaper Article] 
Sale, MM, 'New health research post' - appointment of Director, GEU, The Examiner, Tasmania, 12 March (1999) [Newspaper Article] 
Dwyer, T, Legacy to life advertisement, The Mercury, Tasmania, 13 January (1999) [Newspaper Article] 
Dwyer, T, Legacy to life advertisement, The Examiner, Tasmania, 13 January (1999) [Newspaper Article] 
Dwyer, T, Menzies Board Appointments, The Examiner, Tasmania, 7 June (1999) [Newspaper Article] 
Ashlin, S, Menzies Centre Golf Tournament, The Mercury, Tasmania, 28 September (1999) [Newspaper Article] 
Dwyer, T, Menzies Centre Grants, The Mercury, Tasmania, 26 November (1999) [Newspaper Article] 
Dwyer, T, Menzies Moves, The Mercury, Tasmania, 5 June (1999) [Newspaper Article] 
Dwyer, T, Weekend Review - Profile of Menzies Centre and its activities, The Mercury, Tasmania, 13 March (1999) [Newspaper Article] 
Hanson, DJ and Walker, RH, Ecologically Based Macro-Marketing and Management of Tasmania as a Tourism Destination, Department of Management Working Paper Series, Department of Management, Launceston, 3, 97-05 (1997) [Report of Restricted Access] 

This list was generated on Thu May 23 09:59:26 2019.