eCite Digital Repository

Author: Byrom, JW (Dr John Byrom)

Number of items: 24

Journal Article
Pal, J and Medway, D and Byrom, JW, Deconstructing the notion of blame in corporate failure, Journal of Business Research, 64, (10) pp. 1043-1051. ISSN 0148-2963 (2011) [Refereed Article] 
Byrom, JW and Lehman, KF, Coopers Brewery: Heritage and innovation within a family firm, Marketing Intelligence and Planning, 27, (4) pp. 516-523. ISSN 0263-4503 (2009) [Refereed Article]
Coca-Stefaniak, J and Parker, C and Quin, S and Rinaldi, R and Byrom, JW, Town centre management models: A European perspective, Cities: The International Journal of Urban Policy & Planning, 26, (2) pp. 74-80. ISSN 0264-2751 (2009) [Refereed Article]
Evans, J and Bridson, K and Byrom, JW and Medway, D, Revisiting retail internationalisation: Drivers, impediments and business strategy, International Journal of Retail & Distribution Management, 36, (4) pp. 260-280. ISSN 0959-0552 (2008) [Refereed Article] 
Parker, C and Gimenez, R and Coca-Stefaniak, J and Byrom, JW, Perceptions of the Andalusian independent retail sector, International Journal of Business and Globalisation, 1, (1) pp. 125-142. ISSN 1753-3627 (2007) [Refereed Article] 
Pal, J and Medway, D and Byrom, JW, Analysing retail failure from an historical perspective: A case study of A.Goldberg & Son Plc, The Service Industry Journal, 26, (5) pp. 513-535. ISSN 0264-2069 (2006) [Refereed Article]
Byrom, JW and Lehman, KF, It's all about the image: The Mercury Print Museum, Journal of the Pacific Area Newspaper Publishers Association, 258, (1) pp. 14-15. ISSN 1443-7481 (2006) [Professional, Non Refereed Article] 
Byrom, JW and Medway, DJ, Cyber solutions to remote problems? Online trading in British overseas territories - A review and research agenda, International Review of Retail, Distribution and Consumer Research, 14, (1) pp. 71-82. ISSN 0959-3969 (2004) [Refereed Article]
Byrom, JW and Hernandez, T and Bennison, D and Hooper, P, Exploring the geographical dimension in loyalty card data, Marketing Intelligence and Planning, 19, (3) pp. 162-170. ISSN 0263-4503 (2001) [Refereed Article] 
Pal, J and Bennison, D and Clarke, I and Byrom, JW, Power, policy networks and planning: The involvement of major grocery retailers in the formulation of Planning Policy Guidance Note 6 since 1988, International Review of Retail, Distribution and Consumer Research, 11, (3) pp. 225-246. ISSN 0959-3969 (2001) [Refereed Article] 
Chapter in Book
Lehman, KF and Byrom, JW, Alfred Dunhill Ltd: Reconciling tradition and innovation in product and brand management, Marketing: An Introduction, Pearson, Pearson (ed), Essex, pp. 228-229. ISBN 978-0-273-71395-1 (2009) [Revised Book Chapter] 
Parker, M and Byrom, J, The elusive written contract: dependence, power, conflict and opportunism within the Australian food industry, The Crisis of Food Brands: sustaining safe, innovative and competitive food supply, Gower Publishing, A Lindgreen, MK Hingley, J & Vanhamme (ed), Burlington, pp. 293-309. ISBN 978-0-566-08812-4 (2009) [Research Book Chapter]
Lehman, KF and Byrom, JW, The Boag's centre for beer lovers: Building brand with a corporate museum, Musuem Marketing: Competing in the Global Marketplace, ELSEVIER, Rentschler, R. & Hede, A-M. (ed), Oxford, pp. 69-72. ISBN 978-0-7506-8065-3 (2007) [Other Book Chapter] 
Conference Publication
Roach, G and Byrom, JW and Lehman, KF, Consumer perceptions of mobile phone marketing: Recent evidence from Australia, Proceedings of the 2008 Academy of Marketing Conference , 7-10 July, 2008, UK, pp. 1-8. ISBN 978 1 901085 94 5 (2008) [Refereed Conference Paper] 
Byrom, JW and Lehman, KF, Coopers Brewery: A family firm competing with the big boys, Proceedings of the 2008 Academy of Marketing Conference , 7-10 July, 2008, UK, pp. 1-6. ISBN 978 1 901085 94 5 (2008) [Refereed Conference Paper] 
Lehman, KF and Byrom, JW, Corporate museums in Japan: Institutionalizing a culture of industry and technology, Proceedings of the 9th International Conference of Arts and Cultural Management, 8-11 July 2007, Valencia, pp. 1-13. ISBN 978-84-96221-32-1 (2007) [Non Refereed Conference Paper] 
Byrom, JW and Lehman, KF, Corporate visual identity in local government: The role of the logo, Proceedings of the 6th International Congress on Public and Non-profit Marketing, 14-15 June 2007, Portugal, pp. 1-13. (2007) [Refereed Conference Paper] 
Byrom, JW, Place management through separate rate imposition: Evidence from Tasmania, Proceedings of the 6th Annual Mainstreet Conference, 18-21 March 2007, Melbourne, pp. 1-1. (2007) [Conference Extract] 
Byrom, JW and Parker, M, Collaboration amongst Australian brassica growers: Developing a differentiated product and approach, 7th International Conference on Management in AgriFood Chains and Networks, 31/5 - 2/6 2006, Netherlands, pp. 1-9. (2006) [Refereed Conference Paper] 
Lehman, KF and Byrom, JW, The corporate museum as branding tool, Book of Abstracts from the 2nd International Colloquium on the Dynamics of Brand, Corporate Identity & Reputation in the Knowledge Economies, 7-8 September 2006, Manchester, pp. 1. ISBN 0-9549730-1-1 (2006) [Conference Extract] 
Other Public Output
Byrom, JW and Lehman, KF, Lowdown on logos, Local Government Manager, Indigo Arch Publishing, Victoria, 41, 5 (2008) [Magazine Article] 
Lehman, KF and Byrom, JW, Logo findings to go global, The Launceston Advertiser, The Examiner, Launceston, 1, 1 (2007) [Newspaper Article] 
Lehman, KF and Byrom, JW, Regional brand identity: Using logos in the local government sector, Regional Marketing Conference, Australian Marketing Institute, Launceston, 1, 1 (2007) [Report of Restricted Access] 
Lehman, KF and Byrom, JW, What's in a name?, Marketing, Grant Arnott, Melbourne, 9, September (2007) [Magazine Article] 

This list was generated on Tue Mar 26 22:32:44 2019.