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Tasmanian wine: Best served with a unique cultural experience


Lewis, GK and Lehman, KF, Tasmanian wine: Best served with a unique cultural experience, Consumer Behaviour, Pearson, Leon Schiffman, Aron O'Cass, Angela Paladino, Jamie Carlson (ed), Australia, pp. 620-623. ISBN 9781442561533 (2014) [Other Book Chapter]

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Item Details

Item Type:Other Book Chapter
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing management (incl. strategy and customer relations)
Objective Division:Economic Framework
Objective Group:Management and productivity
Objective Field:Marketing
UTAS Author:Lewis, GK (Dr Gemma Lewis)
UTAS Author:Lehman, KF (Dr Kim Lehman)
ID Code:91366
Year Published:2014
Deposited By:TSBE
Deposited On:2014-05-15
Last Modified:2014-05-19
Downloads:5 View Download Statistics

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