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Measuring interactivity at an interactive public information display


Ackad, C and Wasinger, R and Gluga, R and Kay, J and Tomitsch, M, Measuring interactivity at an interactive public information display, Proceedings of OZCHI'13, 25-29 November 2013, Adelaide, Australia, pp. 1-4. (2013) [Refereed Conference Paper]

Copyright Statement

Copyright 2013 ACM

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DOI: doi:10.1145/2541016.2541091


Public Information Displays (PIDs) have only recently begun to support user interaction. Traditionally, such displays have been static and non-interactive, and past research has shown that users of such displays (both noninteractive and interactive) are often oblivious to them; a term commonly known as 'display blindness'.

In this paper, we describe the results from a field study that was conducted on a gesture-based PID, to observe interactivity with the display over a number of different experiment conditions. Over a period of 120 days, a total of 2,468 people approached the display. Results show that 71% proceeded to face the display, and from this, 62% of these people proceeded to interact with the display, with average interaction sessions lasting 28 seconds. Results from this study provide valuable insight into interaction sessions with interactive PIDs, as well as an essential baseline for future studies into PID interactivity.

Item Details

Item Type:Refereed Conference Paper
Keywords:Interactive public information displays, gestural interaction, user centered design and user studies, ubiquitous computing
Research Division:Information and Computing Sciences
Research Group:Library and information studies
Research Field:Human information interaction and retrieval
Objective Division:Information and Communication Services
Objective Group:Information systems, technologies and services
Objective Field:Application software packages
UTAS Author:Wasinger, R (Dr Rainer Wasinger)
ID Code:90124
Year Published:2013
Deposited By:Information and Communication Technology
Deposited On:2014-03-27
Last Modified:2018-04-04

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