eCite Digital Repository

Initial motivational orientation of students enrolling in undergraduate degrees


Kember, DR and Ho, A and Hong, C, Initial motivational orientation of students enrolling in undergraduate degrees, Studies in Higher Education, 35, (3) pp. 263-276. ISSN 0307-5079 (2010) [Refereed Article]

Copyright Statement

Copyright 2010 Society for Research into Higher Education

DOI: doi:10.1080/03075070903023510


Governments are aiming to expand the intake to higher education, so it is important to understand what motivates students to enter university and choose a particular programme. The aim of this study was to see whether a motivational orientation framework, developed to explain motivation to study, could also be applied to motivation to enrol in a selected university programme. Data were collected through individual open interviews with 36 undergraduate students at three universities in Hong Kong. Analysis used a grounded theory approach. The motivational orientation framework consists of six continua, labelled: compliance, individual goal setting, university lifestyle, sense of belonging, career and interest. It was possible to interpret data on decisions to go to university and to pick particular programmes with the framework. Students could be allocated to a position on each continuum, which then characterised their initial motivation for study. © 2010 Society for Research into Higher Education.

Item Details

Item Type:Refereed Article
Research Division:Education
Research Group:Education systems
Research Field:Higher education
Objective Division:Education and Training
Objective Group:Learner and learning
Objective Field:Learner and learning not elsewhere classified
UTAS Author:Kember, DR (Professor David Kember)
ID Code:84498
Year Published:2010
Web of Science® Times Cited:21
Deposited By:Education
Deposited On:2013-05-15
Last Modified:2015-02-11

Repository Staff Only: item control page