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Risk perception moderates how intentions are translated into sunscreen use
journal contribution
posted on 2023-05-17, 13:19 authored by Craciun, C, Schuez, N, Lippke, S, Schwarzer, RPlanning is supposed to mediate between intention and behavior. The study examines whether such a mediation also exists in the context of sunscreen use. Moreover, the question is raised whether health risk perception might moderate such a mechanism. A longitudinal online study was conducted with three measurement points in time. Sunscreen use, intention, planning, and risk perception were assessed. A sample of 154 individuals was analyzed by hierarchical regression procedures in terms of moderated mediation. Planning partially mediated the intention-behavior relationship, and risk perception operated as a moderator. The moderator effect was negative, implying that low risk perception in conjunction with high intention was a prerequisite for planning, and, thus, for the mediation by planning. Low risk perception reflects healthspecific optimism which can be a facilitator of health behavior change, in this case the change of sunscreen use from Time 1 to Time 3.
History
Publication title
Journal of Behavioral MedicineVolume
33Issue
5Pagination
392-398ISSN
0160-7715Department/School
Tasmanian School of MedicinePublisher
Kluwer Academic/Plenum PublPlace of publication
233 Spring St, New York, USA, Ny, 10013Rights statement
Copyright 2010 Springer Science+Business MediaRepository Status
- Restricted