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Using grounded theory to explore stakeholder perceptions of tourism


Hardy, A, Using grounded theory to explore stakeholder perceptions of tourism, Journal of Tourism and Cultural Change, 3, (2) pp. 108-133. ISSN 1476-6825 (2005) [Refereed Article]

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Copyright 2005 The definitive published version is available online at:

DOI: doi:10.1080/09669580508668490


This paper explores the application of grounded theory as a tool for building theory on the relationship between stakeholder analysis, perceptions of tourism induced change and sustainable tourism. An inductive research process, grounded theory is appropriate for situations where no pre-existing theory exists, yet has rarely been used by tourism researchers. This study established that little theory existed regarding the role of stakeholder analysis in facilitating sustainable tourism, therefore grounded theory was an appropriate methodological tool. Using the study area of the Daintree area of far north Queensland, Australia, grounded theory was applied through several iterations of data collection. The outcomes of the grounded theory approach were twofold. Firstly, recommendations specifically applicable to the region were made, which were related to the effects that tourism had on the local community and the culture of tourism in the region. These included a need to increase understanding of the variety of stakeholder perceptions within the region (including visitors), and a need for regulators to incorporate them into management strategies. Secondly, substantive theoretical propositions were induced from the findings. These illustrated the relevance of stakeholder analysis in facilitating sustainable tourism, particularly given its ability to track the effects of tourism when applied longitudinally. © 2005 Taylor & Francis Group, LLC. All rights reserved.

Item Details

Item Type:Refereed Article
Research Division:Commerce, Management, Tourism and Services
Research Group:Tourism
Research Field:Tourism management
Objective Division:Commercial Services and Tourism
Objective Group:Tourism services
Objective Field:Socio-cultural issues in tourism
UTAS Author:Hardy, A (Associate Professor Anne Hardy)
ID Code:71877
Year Published:2005
Deposited By:Management
Deposited On:2011-08-12
Last Modified:2011-11-04
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