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Developing a strategic and integrated approach to seaport marketing communications

Citation

Cahoon, SC, Developing a strategic and integrated approach to seaport marketing communications, 14th Korea Logistics Conference: Hand in Hand for the Global Network, 6-8 November, Busan, South Korea, pp. 16-25. (2006) [Conference Extract]

Item Details

Item Type:Conference Extract
Research Division:Commerce, Management, Tourism and Services
Research Group:Transportation and Freight Services
Research Field:Transportation and Freight Services not elsewhere classified
Objective Division:Transport
Objective Group:Water Transport
Objective Field:Port Infrastructure and Management
Author:Cahoon, SC (Dr Stephen Cahoon)
ID Code:71177
Year Published:2006
Deposited By:NC Ports and Shipping
Deposited On:2011-07-10
Last Modified:2011-07-10
Downloads:0

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