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Developing a strategic and integrated approach to seaport marketing communications
Citation
Cahoon, SC, Developing a strategic and integrated approach to seaport marketing communications, 14th Korea Logistics Conference: Hand in Hand for the Global Network, 6-8 November, Busan, South Korea, pp. 16-25. (2006) [Conference Extract]
Item Details
Item Type: | Conference Extract |
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Research Division: | Commerce, Management, Tourism and Services |
Research Group: | Transportation, logistics and supply chains |
Research Field: | Transportation, logistics and supply chains not elsewhere classified |
Objective Division: | Transport |
Objective Group: | Water transport |
Objective Field: | Port infrastructure and management |
UTAS Author: | Cahoon, SC (Professor Stephen Cahoon) |
ID Code: | 71177 |
Year Published: | 2006 |
Deposited By: | NC Ports and Shipping |
Deposited On: | 2011-07-10 |
Last Modified: | 2011-07-10 |
Downloads: | 0 |
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