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From cultural festival to international sport - the Hong Kong dragon boat races

Citation

Sofield, T and Sivan, A, From cultural festival to international sport - the Hong Kong dragon boat races, Journal of Sport Tourism, 1, (3) pp. 9-20. ISSN 1461-6688 (2003) [Refereed Article]


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The definitive published version is available online at: http://www.tandf.co.uk/journals

DOI: doi:10.1080/10295399408718541

Abstract

Being the second largest industry in Hong Kong, tourism plays a major role in the territory's development. For many tourists, Hong Kong is regarded as a gateway to China, as a shopping paradise and as a place where the east meets the west. However, lack of diversity in the tourism product and low visitor awareness of existing attractions and activities seem to be barriers to full development of Hong Kong potential to attract visitors. In its efforts to attract tourists, Hong Kong Tourist Association has embarked on range of activities exposing certain cultural events one of which is the "Dragon Boat Festival".

The paper explores the origin of this event which is in Chinese antiquity and examines the way it has been re-shaped and manufactured into an international water sport. The recent trends in its developments reflect the move from an event which has been originally classified as a cultural-based to "sports tourism" with its unique maintenance of traditional features.

Item Details

Item Type:Refereed Article
Keywords:Hong Kong, tourism, dragon boat festival
Research Division:Commerce, Management, Tourism and Services
Research Group:Tourism
Research Field:Tourism not elsewhere classified
Objective Division:Commercial Services and Tourism
Objective Group:Tourism
Objective Field:Tourism not elsewhere classified
Author:Sofield, T (Professor Trevor Sofield)
ID Code:63721
Year Published:2003
Deposited By:Research Division
Deposited On:2010-05-26
Last Modified:2013-08-13
Downloads:0

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