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Understanding Information Seeking behaviour in Financial Advisory
Citation
Nussbaumer, PS and Slembek, I and Lueg, C and Mogicato, R and Schwabe, G, Understanding Information Seeking behaviour in Financial Advisory, Proceedings ISI 2009, 1-3 April 2009, Konstanz EJ (2009) [Refereed Conference Paper]
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Abstract
In light of the financial crisis, it has become even more critical for financial service providers to remain competitive. This paper discusses new perspec- tives on the problems of today’s advisory services, including the customer's dissatisfaction with personalization and individualization. Thereby we draw on research in human information behavior, particularly Wilson's model, which provides a promising framework to better understand the information behavior of clients and in turn helps us understand some of the IT-enablers of individualized financial services. Our findings are supported by data col- lected from mystery shopping episodes and focus group discussions.
Item Details
Item Type: | Refereed Conference Paper |
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Research Division: | Information and Computing Sciences |
Research Group: | Distributed computing and systems software |
Research Field: | Service oriented computing |
Objective Division: | Commercial Services and Tourism |
Objective Group: | Tourism services |
Objective Field: | Tourism services not elsewhere classified |
UTAS Author: | Lueg, C (Professor Christopher Lueg) |
ID Code: | 62609 |
Year Published: | 2009 |
Deposited By: | Information and Communication Technology |
Deposited On: | 2010-03-12 |
Last Modified: | 2015-02-12 |
Downloads: | 937 View Download Statistics |
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