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Symbolic consumption and consumer identity: An application of social identity theory to car purchase behaviour

conference contribution
posted on 2023-05-23, 04:36 authored by Sowden, L, Martin GrimmerMartin Grimmer
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History

Publication title

Proceedings of the 2009 ANZMAC Conference

Editors

ANZMAC

Pagination

1-9

ISBN

1-86308-158-5

Department/School

TSBE

Publisher

ANZMAC

Place of publication

Melbourne

Event title

ANZMAC

Event Venue

Melbourne

Date of Event (Start Date)

2009-11-30

Date of Event (End Date)

2009-12-02

Repository Status

  • Restricted

Socio-economic Objectives

Marketing

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    University Of Tasmania

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    Licence

    In Copyright

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