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Fresh look at Brand Aussie
Citation
Lehman, KF, Fresh look at Brand Aussie, The Mercury, The Mercury, Hobart, 1, 1 (2009) [Media Interview]
Item Details
Item Type: | Media Interview |
---|---|
Research Division: | Commerce, Management, Tourism and Services |
Research Group: | Marketing |
Research Field: | Marketing management (incl. strategy and customer relations) |
Objective Division: | Economic Framework |
Objective Group: | Management and productivity |
Objective Field: | Marketing |
UTAS Author: | Lehman, KF (Dr Kim Lehman) |
ID Code: | 58887 |
Year Published: | 2009 |
Deposited By: | Management |
Deposited On: | 2009-11-04 |
Last Modified: | 2009-11-04 |
Downloads: | 0 |
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