eCite Digital Repository

Fresh look at Brand Aussie


Lehman, KF, Fresh look at Brand Aussie, The Mercury, The Mercury, Hobart, 1, 1 (2009) [Media Interview]

Item Details

Item Type:Media Interview
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing management (incl. strategy and customer relations)
Objective Division:Economic Framework
Objective Group:Management and productivity
Objective Field:Marketing
UTAS Author:Lehman, KF (Dr Kim Lehman)
ID Code:58887
Year Published:2009
Deposited By:Management
Deposited On:2009-11-04
Last Modified:2009-11-04

Repository Staff Only: item control page