This paper focuses on the perceptions of Andalusian retailers towards the current state of small independent retailing in their city/town and their feelings about the future. The paper reports on the findings of 70 structured interviews with small urban independent retailers covering retail districts in the town/city centres of Almería, Ubrique and El Puerto de Santa María in Andalusia, Spain. Whilst some sub-sectors showed optimism and signs associated with business success (such as fashion outlets), others, especially traditional food retailers, saw the small retail sector as a sector en crisis. Within the methodology adopted, the interviewees become not only the suppliers of data about changes in the sector, but also the suppliers of meaning in terms of their perceptions as to why these changes are taking place. © 2007 Inderscience Enterprises Ltd.

Item Type:	Refereed Article
Research Division:	Commerce, Management, Tourism and Services
Research Group:	Commercial Services
Research Field:	Commercial Services not elsewhere classified
Objective Division:	Commercial Services and Tourism
Objective Group:	Property, Business Support Services and Trade
Objective Field:	Wholesale and Retail Trade
UTAS Author:	Byrom, JW (Dr John Byrom)
ID Code:	49841
Year Published:	2007
Deposited By:	Management
Deposited On:	2007-08-01
Last Modified:	2008-05-19
Downloads:	0