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Tool-kit for developing a regional brand


Lehman, KF, Tool-kit for developing a regional brand, AMI Presentation, Australian Marketing Institute, AMI Breakfast Seminar Series, 1, 1 (2006) [Report of Restricted Access]

Item Details

Item Type:Report of Restricted Access
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing not elsewhere classified
Objective Division:Economic Framework
Objective Group:Management and productivity
Objective Field:Marketing
UTAS Author:Lehman, KF (Dr Kim Lehman)
ID Code:44464
Year Published:2006
Deposited By:Management
Deposited On:2007-07-21
Last Modified:2007-07-21

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