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The corporate museum as branding tool

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conference contribution
posted on 2023-05-24, 08:50 authored by Kim Lehman, Byrom, JW
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History

Publication title

Book of Abstracts from the 2nd International Colloquium on the Dynamics of Brand, Corporate Identity & Reputation in the Knowledge Economies

Editors

University of Manchester

ISBN

0-9549730-1-1

Department/School

TSBE

Publisher

University of Manchester

Place of publication

United Kingdom

Event title

The 2nd International Colloquium on the Dynamics of Brand, Corporate Identity & Reputation in the Knowledge Economies

Event Venue

Manchester

Date of Event (Start Date)

2006-09-07

Date of Event (End Date)

2006-09-08

Repository Status

  • Restricted

Socio-economic Objectives

Marketing

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    University Of Tasmania

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    Keywords

    No keyword provided

    Licence

    In Copyright

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