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Playing the Name Game

Citation

Lehman, KF, Playing the Name Game, Herald Sun, Herald Sun, Melbourne, 2 March 2007 (2007) [Media Interview]

Item Details

Item Type:Media Interview
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing not elsewhere classified
Objective Division:Economic Framework
Objective Group:Management and Productivity
Objective Field:Marketing
Author:Lehman, KF (Dr Kim Lehman)
ID Code:44158
Year Published:2007
Deposited By:Management
Deposited On:2007-05-02
Last Modified:2007-05-02
Downloads:0

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