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Organising IMC Functions in the Business-to-Business Environment: The Case of the Tasmanian Light Shipbuilding Cluster
conference contribution
posted on 2023-05-23, 03:24 authored by Mark WickhamMark Wickham, Linda FrenchLinda FrenchNo description available
History
Publication title
ANZMAC: Broadening the BoundariesEditors
Dr Sharon PurchasePagination
189-196ISBN
0-646-45502-8Department/School
TSBEPublisher
University of Western AustraliaPlace of publication
Perth, Western AustraliaEvent title
ANZMACEvent Venue
Fremantle, Western AustraliaDate of Event (Start Date)
2005-12-05Date of Event (End Date)
2005-12-07Repository Status
- Restricted