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Building Social Capital: The Case of the Ten Days on the Island Festival

Citation

Hall, LE and Hanson, DJ, Building Social Capital: The Case of the Ten Days on the Island Festival, Proceedings ANZMAC The Australian and New Zealand Marketing Academy 2003 Conference - Celebration of Ehrenberg and Bass : Marketing Discoveries, Knowledge and Contribution, 1-3 December 2003, Adelaide, South Australia, pp. 16. ISBN 0868039837 (2003) [Refereed Conference Paper]

Item Details

Item Type:Refereed Conference Paper
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing not elsewhere classified
Objective Division:Economic Framework
Objective Group:Management and Productivity
Objective Field:Marketing
Author:Hall, LE (Dr Linda French)
Author:Hanson, DJ (Dr Dallas Hanson)
ID Code:28256
Year Published:2003
Deposited By:Management
Deposited On:2003-08-01
Last Modified:2010-06-01
Downloads:0

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