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Losing Control of the Ball: The Political Economy of Football and the Media in Australia

Citation

Phillips, MG and Hutchins, B, Losing Control of the Ball: The Political Economy of Football and the Media in Australia, Journal of Sport and Social Issues, 27, (3) pp. 215-232. ISSN 0193-7235 (2003) [Refereed Article]

DOI: doi:10.1177/0193732503255761

Abstract

This article examines the political economy of one of Australia's prominent football codes: Rugby League.A Marxist-influenced political economy approach is used to emphasize processes of domination, subordination, and resistance in the production and reproduction of power relations within capitalist sporting relations and structures. Analysis, framed around the concepts of MediaSport and the media sport cultural complex, shows how Rugby League is bound up in both national and global media processes. Key areas under examination include the historical development of the commodification of Rugby League, the growth of the media sport cultural complex, the role of pay television and the control of Rugby League vested in the transnational company News Corporation, and the supporter resistance to corporate media control in the sport. © 2003, SAGE Publications. All rights reserved.

Item Details

Item Type:Refereed Article
Research Division:Studies in Human Society
Research Group:Sociology
Research Field:Sociology not elsewhere classified
Objective Division:Cultural Understanding
Objective Group:Communication
Objective Field:The Media
Author:Hutchins, B (Dr Brett Hutchins)
ID Code:26685
Year Published:2003
Web of Science® Times Cited:14
Deposited By:Sociology and Social Work
Deposited On:2003-08-01
Last Modified:2004-03-25
Downloads:0

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