Green Marketing of Green Places: The Tasmania Experience

Hanson, DJ and Walker, RH and Steen, JT, Green Marketing of Green Places: The Tasmania Experience, Greener Marketing. A Global Perspective on Greening Marketing Practice, Greenleaf Publishing Limited, Charter, M. & Polonsky, M.J. (ed), Sheffield, pp. 327 - 337. ISBN 1874719144 (1999) [Research Book Chapter]

Item Type:	Research Book Chapter
Research Division:	Commerce, Management, Tourism and Services
Research Group:	Marketing
Research Field:	Marketing not elsewhere classified
Objective Division:	Economic Framework
Objective Group:	Management and Productivity
Objective Field:	Marketing
Creator:	Hanson, DJ (Dr Dallas Hanson)
Creator:	Walker, RH (Professor Rhett Walker)
Creator:	Steen, JT (Dr John Steen)
ID Code:	17412
Year Published:	1999
Deposited By:	Management
Deposited On:	1999-08-01
Last Modified:	2000-08-14
Downloads:	0

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