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A heated steering wheel for $20 a month? What’s driving the subscriptions economy


Grimmer, L, A heated steering wheel for $20 a month? What's driving the subscriptions economy, The Conversation, Australia, 18 July 2022 (2022) [Magazine Article]

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Item Details

Item Type:Magazine Article
Keywords:retail, marketing, subscriptions
Research Division:Commerce, Management, Tourism and Services
Research Group:Commercial services
Research Field:Retail
Objective Division:Commercial Services and Tourism
Objective Group:Property, business support services and trade
Objective Field:Wholesale and retail trade
UTAS Author:Grimmer, L (Dr Louise Grimmer)
ID Code:151211
Year Published:2022
Deposited By:Marketing
Deposited On:2022-07-25
Last Modified:2022-11-04

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