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Examining young Chinese consumers’ engagement in restaurant food waste mitigation from the perspective of cultural values and information publicity
Citation
Long, F and Ooi, CS and Gui, T and Ngah, AH, Examining young Chinese consumers' engagement in restaurant food waste mitigation from the perspective of cultural values and information publicity, Appetite: The Journal for Research on Intake, and Dietary Practices, Their Control and Consequences, 175, (2022) Article 106021. ISSN 0195-6663 (2022) [Refereed Article]
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Copyright Statement
© 2022 Published by Elsevier Ltd.
DOI: doi:10.1016/j.appet.2022.106021
Abstract
Food waste is a serious problem with regard to social equity and environmental challenges across the world. In recent decades, a dramatic growth of restaurant food waste has been seen in China. This study integrated the norm activation model (NAM), Chinese cultural values (i.e. face saving and group conformity) and information publicity to examine young Chinese consumers' food waste behaviors in a dining-out context. By drawing data from 311 respondents from Shenyang, Northeast China, this research finds that Chinese cultural values significantly influence personal norms and food waste practices. Meanwhile, publicized information could effectively shape cultural values and food waste behaviors. This study advances our understanding of young Chinese consumers’ food waste behaviors from the perspective of cultural values and information publicity, which sheds light on how to mitigate the food waste challenge for policy makers, relevant NGOs, food service providers and even individuals.
Item Details
| Item Type: | Refereed Article |
|---|---|
| Keywords: | food waste, young Chinese consumers, face saving, group conformity, Information publicity, Cultural complexity |
| Research Division: | Human Society |
| Research Group: | Sociology |
| Research Field: | Environmental sociology |
| Objective Division: | Commercial Services and Tourism |
| Objective Group: | Tourism services |
| Objective Field: | Socio-cultural issues in tourism |
| UTAS Author: | Ooi, CS (Professor Can Seng Ooi) |
| ID Code: | 149912 |
| Year Published: | 2022 |
| Deposited By: | Office of the School of Social Sciences |
| Deposited On: | 2022-04-28 |
| Last Modified: | 2022-06-20 |
| Downloads: | 0 |
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