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Coles ditches plastic collectible toys in bid to reduce waste


Grimmer, L, Coles ditches plastic collectible toys in bid to reduce waste, Sydney Morning Herald, Melbourne Age, and Brisbane Times, Fairfax Media, Australia, 23 July 2021 (2021) [Media Interview]

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Coles will stop giving away plastic collectable toys such as the popular Little Shop collection at its checkouts amid concerns the items have ended up in landfill and waterways.

Chief marketing officer Lisa Ronson said consumer attitudes had changed and plastic toy promotions were no longer aligned with the company’s environmental mission.

Item Details

Item Type:Media Interview
Keywords:retail, marketing, supermarkets, sustainability, plastic
Research Division:Commerce, Management, Tourism and Services
Research Group:Commercial services
Research Field:Retail
Objective Division:Commercial Services and Tourism
Objective Group:Property, business support services and trade
Objective Field:Wholesale and retail trade
UTAS Author:Grimmer, L (Dr Louise Grimmer)
ID Code:145497
Year Published:2021
Deposited By:TSBE
Deposited On:2021-07-23
Last Modified:2021-07-23

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