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Shoppers want more from the brands they’re supporting: Survey: Interview with Zona Black
Citation
Grimmer, EL, Shoppers want more from the brands they're supporting: Survey: Interview with Zona Black, The New Daily, The New Daily, Australia, 20 September (2019) [Media Interview]
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Official URL: https://thenewdaily.com.au/money/consumer/2019/09/...
Item Details
| Item Type: | Media Interview |
|---|---|
| Keywords: | brands, consumer behaviour, retail, marketing, climate change |
| Research Division: | Commerce, Management, Tourism and Services |
| Research Group: | Marketing |
| Research Field: | Marketing communications |
| Objective Division: | Commercial Services and Tourism |
| Objective Group: | Property, business support services and trade |
| Objective Field: | Wholesale and retail trade |
| UTAS Author: | Grimmer, EL (Dr Louise Grimmer) |
| ID Code: | 135015 |
| Year Published: | 2019 |
| Deposited By: | TSBE |
| Deposited On: | 2019-09-20 |
| Last Modified: | 2021-07-07 |
| Downloads: | 0 |
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