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The use of performance evaluation systems in sponsorship investments
Citation
Delaney, D and McManus, LA, The use of performance evaluation systems in sponsorship investments, Asia Pacific Interdisciplinary Research in Accounting (APIRA), 26- 28 July, Kobe, Japan (2013) [Conference Extract]
Item Details
Item Type: | Conference Extract |
---|---|
Research Division: | Education |
Research Group: | Education systems |
Research Field: | Technical, further and workplace education |
Objective Division: | Economic Framework |
Objective Group: | Management and productivity |
Objective Field: | Marketing |
UTAS Author: | McManus, LA (Professor Lisa McManus) |
ID Code: | 133441 |
Year Published: | 2013 |
Deposited By: | TSBE |
Deposited On: | 2019-06-27 |
Last Modified: | 2019-06-27 |
Downloads: | 0 |
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