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From DOGTV to pet cremation: How humanisation is driving a boom in the business of our furry friends: Interview with Matthew Elmas
Citation
Grimmer, L, From DOGTV to pet cremation: How humanisation is driving a boom in the business of our furry friends: Interview with Matthew Elmas, Smart Company, Private Media Pty Ltd, Melbourne, 27 May (2019) [Media Interview]
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Official URL: https://www.smartcompany.com.au/entrepreneurs/huma...
Abstract
Growth industries are of constant interest to Australian entrepreneurs — there’s money to be made and those willing to take risks betting on new ideas are more likely to be rewarded.
Item Details
Item Type: | Media Interview |
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Keywords: | retail, marketing, pet supplies, entrepreneurship |
Research Division: | Commerce, Management, Tourism and Services |
Research Group: | Marketing |
Research Field: | Marketing communications |
Objective Division: | Commercial Services and Tourism |
Objective Group: | Property, business support services and trade |
Objective Field: | Wholesale and retail trade |
UTAS Author: | Grimmer, L (Dr Louise Grimmer) |
ID Code: | 132909 |
Year Published: | 2019 |
Deposited By: | TSBE |
Deposited On: | 2019-05-27 |
Last Modified: | 2019-06-11 |
Downloads: | 13 View Download Statistics |
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