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Shopping in the City survey to cost ratepayers $16,650


Grimmer, L, Shopping in the City survey to cost ratepayers $16,650, The Examiner, Fairfax Media Limited, Launceston, 12 April (2019) [Media Interview]

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A study looking into the motivations of retail activity in the city is set to cost ratepayers more than $16,000. The City of Launceston council announced the study on Thursday. It will examine why people choose to shop in Launceston, and some of the factors that prevent them from doing so.

Item Details

Item Type:Media Interview
Keywords:Retailing, Launceston, City Shopping
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing communications
Objective Division:Commercial Services and Tourism
Objective Group:Property, business support services and trade
Objective Field:Wholesale and retail trade
UTAS Author:Grimmer, L (Dr Louise Grimmer)
ID Code:131942
Year Published:2019
Deposited By:TSBE
Deposited On:2019-04-13
Last Modified:2019-04-15

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