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Chinese tourists: Getting them here and making everyone happy
Citation
Ooi, CS, Chinese tourists: Getting them here and making everyone happy, Tourism Tracer: West Coast Presentations, 5-6 November 2018, Stahan and Queenstown, Tasmania (2018) [Keynote Presentation]
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Abstract
It is not as difficult to understand Chinese tourists as one thinks.
This presentation presents tools for us to understand the cultural
complexity of Chinese society. Strategies will also be offered. The
important point is that Chinese tourists react to us, as much as we
respond to them. It is also important to consider how the Chinese
tourism industry is organised, so that we can tap into the potentials
of the vast market.
Item Details
| Item Type: | Keynote Presentation |
|---|---|
| Keywords: | Chinese tourists, cross cultural communication, cross-cultural management |
| Research Division: | Commerce, Management, Tourism and Services |
| Research Group: | Tourism |
| Research Field: | Tourist behaviour and visitor experience |
| Objective Division: | Commercial Services and Tourism |
| Objective Group: | Tourism services |
| Objective Field: | Socio-cultural issues in tourism |
| UTAS Author: | Ooi, CS (Professor Can Seng Ooi) |
| ID Code: | 130397 |
| Year Published: | 2018 |
| Deposited By: | Office of the School of Social Sciences |
| Deposited On: | 2019-01-23 |
| Last Modified: | 2019-01-23 |
| Downloads: | 2 View Download Statistics |
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