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Science outreach using social media: oceanography from the lab to the public
Citation
Meyer, A and Pavlov, AK and Rosel, A and Negrel, J and Itkin, P and Cohen, L and King, J and Gerland, S and Hudson, SR and de Steur, L and Dodd, PA and Crews, L and Bratrein, M and Granskog, MA and Cobbing, N, Science outreach using social media: oceanography from the lab to the public, Oceanography, 31, (2) Article 212. ISSN 1042-8275 (2018) [Contribution to Refereed Journal]
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Copyright Statement
Copyright 2018 The Oceanography Society, Inc.
DOI: doi:10.5670/oceanog.2018.212
Abstract
Communication is a key aspect of a scientist’s work. Part of our mandate is to communicate findings not only to the research community, through peer-reviewed articles, but also to the wider public. Raising awareness of how science serves the public is becoming increasingly important. There are few incentives, and generally negligible financial support, for scientists to communicate with the general public. @oceanseaicenpi is an initiative led by a small team of researchers who are exploring the use of social media for science outreach. Over the past four years, @oceanseaicenpi has built a global audience of more than 7,000 followers, successfully sharing knowledge and findings in polar oceanography and related disciplines. By presenting the benefits and sharing advice on how to create and run social media accounts for science outreach, we hope to inspire research groups, individual researchers, and institutions to further engage in science communication using social media.
Item Details
Item Type: | Contribution to Refereed Journal |
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Keywords: | science communication, outreach, social media, Instagram, Twitter, Facebook, climate science, @oceanseaicenpi, social media posts, public, oceanography, communication skills, research visibility, networking |
Research Division: | Language, Communication and Culture |
Research Group: | Communication and media studies |
Research Field: | Communication technology and digital media studies |
Objective Division: | Expanding Knowledge |
Objective Group: | Expanding knowledge |
Objective Field: | Expanding knowledge in language, communication and culture |
UTAS Author: | Meyer, A (Dr Amelie Meyer) |
ID Code: | 126944 |
Year Published: | 2018 |
Deposited By: | Oceans and Cryosphere |
Deposited On: | 2018-07-04 |
Last Modified: | 2020-03-17 |
Downloads: | 180 View Download Statistics |
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