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Love them or loathe them, private label products are taking over supermarket shelves
Citation
Mortimer, G and Grimmer, L, Love them or loathe them, private label products are taking over supermarket shelves, The Conversation, The Conversation Media Group Ltd, Australia, 19 June 2018 (2018) [Magazine Article]
 | PDF (Article in The Conversation) Pending copyright assessment - Request a copy 188Kb |
Official URL: http://theconversation.com/love-them-or-loathe-the...
Abstract
Coles is aiming to have private label products make up 40% of its product range over the next five years. This increase will apply across multiple tiers of products, with a focus on quality, innovation and new strategic global relationships.
Item Details
| Item Type: | Magazine Article |
|---|---|
| Keywords: | supermarkets, private label, Coles, Woolworths, department stores, manufacturing |
| Research Division: | Commerce, Management, Tourism and Services |
| Research Group: | Marketing |
| Research Field: | Marketing Communications |
| Objective Division: | Commercial Services and Tourism |
| Objective Group: | Property, Business Support Services and Trade |
| Objective Field: | Wholesale and Retail Trade |
| UTAS Author: | Grimmer, L (Dr Louise Grimmer) |
| ID Code: | 126615 |
| Year Published: | 2018 |
| Deposited By: | TSBE |
| Deposited On: | 2018-06-20 |
| Last Modified: | 2018-06-20 |
| Downloads: | 0 |
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