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The more things change the more they stay the same: a replicated study of small retail firm resources


Grimmer, L and Grimmer, M and Mortimer, G, The more things change the more they stay the same: a replicated study of small retail firm resources, Journal of Retailing and Consumer Services, 44 pp. 54-63. ISSN 0969-6989 (2018) [Refereed Article]

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Copyright 2018 Elsevier Ltd.

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DOI: doi:10.1016/j.jretconser.2018.05.012


This research identifies the resources that predict performance in small, independent retail firms over a three-year period. Surveys were mailed to small business owners in 2013 and in 2016. Responses (2013, n = 384; 2016, n = 363) from each administration revealed consistent findings: informational (business information systems) resources and access to financial capital were positively related to firm performance, as measured by average annual sales turnover. On the other hand, informational (web) resources, including social media, were negatively related to performance. Strategic orientation and planning capability were examined as possible mediators of the resources-performance relationship. The results from this replicated study demonstrate, which firm resources do, and do not, relate to small, independent retail firm success.

Item Details

Item Type:Refereed Article
Keywords:retail, small business, resource advantage theory, strategic orientation, planning, strategic marketing
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing communications
Objective Division:Commercial Services and Tourism
Objective Group:Property, business support services and trade
Objective Field:Wholesale and retail trade
UTAS Author:Grimmer, L (Dr Louise Grimmer)
UTAS Author:Grimmer, M (Professor Martin Grimmer)
ID Code:126169
Year Published:2018
Web of Science® Times Cited:16
Deposited By:TSBE
Deposited On:2018-05-28
Last Modified:2018-12-05

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