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Location and voice technology are the future of retail

Citation

Mortimer, G and Grimmer, L, Location and voice technology are the future of retail, The Conversation, The Conversation Media Group Ltd, Australia, 11 April 2018, p. 5. (2018) [Magazine Article]


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Official URL: http://theconversation.com/location-and-voice-tech...

Abstract

Retailers, struggling to connect with their customers, have been trialling new technologies to blend in-store and digital experiences.

Item Details

Item Type:Magazine Article
Keywords:retail, technology, trends
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing Communications
Objective Division:Commercial Services and Tourism
Objective Group:Property, Business Support Services and Trade
Objective Field:Wholesale and Retail Trade
Author:Grimmer, L (Dr Louise Grimmer)
ID Code:125290
Year Published:2018
Deposited By:Tasmanian School of Business and Economics
Deposited On:2018-04-12
Last Modified:2018-04-16
Downloads:0

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