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Chinese Consumers’ online word-of-mouth communication – an in-depth interview

conference contribution
posted on 2023-05-24, 17:20 authored by Lin YangLin Yang
No abstract available.

History

Publication title

MAG Scholar Conference 2011: Programme

Pagination

6

Department/School

TSBE

Publisher

MAG Scholar Marketing in Asia Group

Place of publication

New Zealand

Event title

MAG Scholar Conference 2011

Event Venue

Wellington, NZ

Date of Event (Start Date)

2011-05-29

Date of Event (End Date)

2011-06-01

Repository Status

  • Restricted

Socio-economic Objectives

Marketing

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    University Of Tasmania

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