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Exploring Challenges of New ICTs Adoption among Manufacturers
Citation
Yang, L and Low, B and Lee, CK and Tan, CL, Exploring Challenges of New ICTs Adoption among Manufacturers, Marketing in a Post-Disciplinary Era ANZMAC 2016, 5-7 December 2016, Christchurch, NZ, pp. 456. ISBN 978-0-473-37660-4 (2016) [Conference Extract]
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Abstract
In order to compete in markets or enhance internal and external capabilities,
manufacturers nowadays inevitably started to explore the adoption of new forms of
information and communication technologies (ICTs), including Internet of things (IoT),
Cloud, Big Data, E-commerce and Information Security. The purpose of this study is to
explore the key challenges of new ICTs adoption by manufacturers in Malaysia. Extant
studies largely investigate the adoption of traditional or low Internet reliant ICTs, and in
more developed countries. This study used focus groups and survey methods to provide
further insights into the challenges manufacturers face in adopting new ICTs in their
business process and practices.
Item Details
| Item Type: | Conference Extract |
|---|---|
| Keywords: | new ICT adoption, manufacturer, barrier of new ICT adoption, Asia |
| Research Division: | Commerce, Management, Tourism and Services |
| Research Group: | Marketing |
| Research Field: | Marketing not elsewhere classified |
| Objective Division: | Economic Framework |
| Objective Group: | Management and productivity |
| Objective Field: | Marketing |
| UTAS Author: | Yang, L (Dr Lin Yang) |
| ID Code: | 124066 |
| Year Published: | 2016 |
| Deposited By: | TSBE |
| Deposited On: | 2018-02-07 |
| Last Modified: | 2018-02-22 |
| Downloads: | 0 |
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