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Drive: Interview with Melanie Tait
Citation
Grimmer, L, Drive: Interview with Melanie Tait, ABC Radio Hobart, Australian Broadcasting Corporation, Hobart, Tasmania, 1 February 2018 (2018) [Media Interview]
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Official URL: http://www.abc.net.au/radio/hobart/programs/drive/...
Abstract
The retail legacy of IKEA founder Ingvar Kamprad: Interview with Melanie Tait
Item Details
| Item Type: | Media Interview |
|---|---|
| Keywords: | IKEA, retail, shopping, strategy |
| Research Division: | Commerce, Management, Tourism and Services |
| Research Group: | Marketing |
| Research Field: | Marketing communications |
| Objective Division: | Commercial Services and Tourism |
| Objective Group: | Property, business support services and trade |
| Objective Field: | Wholesale and retail trade |
| UTAS Author: | Grimmer, L (Dr Louise Grimmer) |
| ID Code: | 123940 |
| Year Published: | 2018 |
| Deposited By: | TSBE |
| Deposited On: | 2018-02-02 |
| Last Modified: | 2018-02-02 |
| Downloads: | 0 |
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