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How subscription boxes can play on your mind and empty your wallet

Citation

Grimmer, L and Mortimer, G, How subscription boxes can play on your mind and empty your wallet, ABC News, Australian Broadcasting Corporation, Australia, 6 December 2017 (2017) [Newspaper Article]


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Official URL: http://www.abc.net.au/news/2017-12-06/subscription...

Abstract

Everyone can relate to that excitement of ripping open a present or the anticipation before discovering what a package in the post contains.

Item Details

Item Type:Newspaper Article
Keywords:Retail; online retail; subscription retail
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing Communications
Objective Division:Commercial Services and Tourism
Objective Group:Property, Business Support Services and Trade
Objective Field:Wholesale and Retail Trade
Author:Grimmer, L (Dr Louise Grimmer)
ID Code:122951
Year Published:2017
Deposited By:Tasmanian School of Business and Economics
Deposited On:2017-12-07
Last Modified:2017-12-07
Downloads:0

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