File(s) under permanent embargo
Responsible entertainment management
chapter
posted on 2023-05-22, 22:12 authored by Reiser, D, Moss, SFollowing on from The Entertainment Industry: An Introduction, Entertainment Management takes the next step in the development of entertainment as a practice and as an academic subject. Aimed at higher level undergraduates, the book discusses best practices in the entertainment industry, profiling a different discipline per chapter, each one a branch of entertainment that offers employment opportunities within the sector. Fields include marketing, P.R., the media, live events, artist management, arts and culture, consultancy and visitor attractions. The book aims to reflect the knowledge students will need for real world of entertainment management such as technical standards, business management, people management, economic aspects and legal issues. Each chapter discusses the background of the discipline, best practice management principles, issues in the wider environment, case studies of real organisations and future trends.
History
Publication title
Entertainment management: Towards best practiceEditors
S Moss and B WalmsleyPagination
174-201ISBN
978-178064023-5Publisher
CABI InternationalPlace of publication
United KingdomExtent
15Repository Status
- Restricted