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Responsible entertainment management

Citation

Reiser, D and Moss, S, Responsible entertainment management, Entertainment management: Towards best practice, CABI International, S Moss and B Walmsley (ed), United Kingdom, pp. 174-201. ISBN 978-178064023-5 (2017) [Other Book Chapter]


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Abstract

Following on from The Entertainment Industry: An Introduction, Entertainment Management takes the next step in the development of entertainment as a practice and as an academic subject. Aimed at higher level undergraduates, the book discusses best practices in the entertainment industry, profiling a different discipline per chapter, each one a branch of entertainment that offers employment opportunities within the sector. Fields include marketing, P.R., the media, live events, artist management, arts and culture, consultancy and visitor attractions. The book aims to reflect the knowledge students will need for real world of entertainment management such as technical standards, business management, people management, economic aspects and legal issues. Each chapter discusses the background of the discipline, best practice management principles, issues in the wider environment, case studies of real organisations and future trends.

Item Details

Item Type:Other Book Chapter
Keywords:management, entertainment
Research Division:Commerce, Management, Tourism and Services
Research Group:Tourism
Research Field:Impacts of Tourism
Objective Division:Commercial Services and Tourism
Objective Group:Tourism
Objective Field:Tourism not elsewhere classified
Author:Reiser, D (Mr Dirk Reiser)
ID Code:118674
Year Published:2017
Deposited By:Management
Deposited On:2017-07-18
Last Modified:2017-07-19
Downloads:0

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