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Disseminating from the centre to the frontline: the diffusion and local ownership of a national health policy through the use of icons

Citation

Greenfield, D and Banks, M and Hodgen, A and Braithwaite, J, Disseminating from the centre to the frontline: the diffusion and local ownership of a national health policy through the use of icons, Managing Improvement in Healthcare: Attaining, Sustaining and Spreading Quality, Palgrave Macmillan, AM McDermott, M Kitchener, and M Exworthy (ed), Cham, Switzerland, pp. 169-182. ISBN 978-3-319-62234-7 (2018) [Research Book Chapter]

Copyright Statement

Copyright 2018 The Authors

DOI: doi:10.1007/978-3-319-62235-4_10

Abstract

Regulatory bodies continually confront the issue of how to diffuse health policies effectively, particularly those directed at changing frontline clinical practice. Our study examined the diffusion the Australian National Safety and Quality Health Service Standards, represented visually by icons, across the healthcare system. By mid-2015, over 440 applications to use the icons had been received from healthcare organisations. Icons are being used for educational and clinical awareness raising purposes in diverse settings within organisations, across all states and territories. The representation of policy in the form of icons has allowed for ease of distribution, uptake, presentation, and recognition. The icons are an effective strategy for both the widespread diffusion and local ownership of a national health policy to those at the frontline of healthcare delivery.

Item Details

Item Type:Research Book Chapter
Keywords:healthcare, policy, accreditation, acute care, research, health policy, policy implementation, accreditation standards
Research Division:Medical and Health Sciences
Research Group:Other Medical and Health Sciences
Research Field:Medical and Health Sciences not elsewhere classified
Objective Division:Health
Objective Group:Health and Support Services
Objective Field:Health and Support Services not elsewhere classified
Author:Greenfield, D (Professor David Greenfield)
ID Code:118490
Year Published:2018
Deposited By:College Office - CBE
Deposited On:2017-07-12
Last Modified:2018-03-13
Downloads:0

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