eCite Digital Repository

Why is it so hard to say sorry? Revisiting image restoration theory in the context of Australian supermarkets

Citation

Grimmer, L, Why is it so hard to say sorry? Revisiting image restoration theory in the context of Australian supermarkets, PRIA 2016 Program, 14-15 November 2016, Sydney, Australia, pp. 1-3. (2016) [Conference Extract]


Preview
PDF (Why is it So Hard to Say Sorry? Revisiting Image Restoration Theory in the Context of Australian Supermarkets, presented at the PRIA Conference 2016, Sydney, 13-15 November 2016)
Pending copyright assessment - Request a copy
435Kb
  

Item Details

Item Type:Conference Extract
Keywords:Crisis communication, public relations, retailing, marketing
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing Communications
Objective Division:Economic Framework
Objective Group:Management and Productivity
Objective Field:Marketing
Author:Grimmer, L (Dr Louise Grimmer)
ID Code:112693
Year Published:2016
Deposited By:Tasmanian School of Business and Economics
Deposited On:2016-11-24
Last Modified:2017-01-04
Downloads:0

Repository Staff Only: item control page