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Factors influencing E-commerce Adoption by Retailers in Saudi Arabia: quantitative analysis
Citation
AlGhamdi, R and Nguyen, J and Nguyen, A and Drew, S, Factors influencing E-commerce Adoption by Retailers in Saudi Arabia: quantitative analysis, International Journal of Electronic Commerce Studies, 3, (1) pp. 83-100. ISSN 2073-9729 (2012) [Refereed Article]
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Copyright Statement
Copyright 2012 International Journal of Electronic Commerce Studies
Official URL: http://ijecs.academic-publication.org/publications...
Abstract
This paper presents findings from a study examining the diffusion and
adoption of online retailing in Saudi Arabia. Although the country has the
largest and fastest growing Information and Communication Technologies
(ICT) sector in the Arab region, growth in e-commerce activities has not
progressed at a commensurate rate. In general, Saudi retailers have not kept
pace with the global growth of online retailing. The authors have conducted
research to identify and explore key issues that influence Saudi retailers in
deciding whether or not to adopt online channels. As part of a larger
research project using mixed methods, this paper focuses on a quantitative
analysis of responses obtained from a survey of retailers in Saudi Arabia.
The design of the questionnaire instrument was based on the findings of a
qualitative analysis reported in a previous paper. The main findings of the
current study include a list of key factors that affect retailers’ e-commerce
adoption, such as lack of online payment options and lack of clear legislation on e-commerce in Saudi Arabia, and quantitative indications of
the relative strengths of the various relationships.
Item Details
Item Type: | Refereed Article |
---|---|
Keywords: | Online Retail, Retailers, Saudi Arabia, Questionnaire Survey, Diffusion of Innovations |
Research Division: | Information and Computing Sciences |
Research Group: | Information systems |
Research Field: | Information systems not elsewhere classified |
Objective Division: | Education and Training |
Objective Group: | Learner and learning |
Objective Field: | Learner and learning not elsewhere classified |
UTAS Author: | Drew, S (Dr Steve Drew) |
ID Code: | 111871 |
Year Published: | 2012 |
Deposited By: | Curriculum and Academic Development |
Deposited On: | 2016-10-12 |
Last Modified: | 2018-03-29 |
Downloads: | 0 |
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