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Does planning really matter? The case of small retail firms

Citation

Grimmer, L and Miles, M and Grimmer, M, Does planning really matter? The case of small retail firms, Australian and New Zealand Academy of Management (ANZAM) Conference, 3-5 December 2014, Hobart, Australia, pp. 25. (2014) [Conference Extract]

Item Details

Item Type:Conference Extract
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing Management (incl. Strategy and Customer Relations)
Objective Division:Economic Framework
Objective Group:Management and Productivity
Objective Field:Marketing
Author:Grimmer, L (Dr Louise Grimmer)
Author:Grimmer, M (Associate Professor Martin Grimmer)
ID Code:109361
Year Published:2014
Deposited By:Tasmanian School of Business and Economics
Deposited On:2016-06-09
Last Modified:2017-04-20
Downloads:0

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