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The impact of resources and strategic orientation on small retail firm performance

Citation

Grimmer, L and Miles, M and Byrom, J and Grimmer, MR, The impact of resources and strategic orientation on small retail firm performance, Australian and New Zealand Academy of Management (ANZAM) Conference, 2-4 December 2015, Queenstown, New Zealand, pp. 98. (2015) [Conference Extract]


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Item Details

Item Type:Conference Extract
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing Management (incl. Strategy and Customer Relations)
Objective Division:Economic Framework
Objective Group:Management and Productivity
Objective Field:Marketing
Author:Grimmer, L (Dr Louise Grimmer)
Author:Grimmer, MR (Associate Professor Martin Grimmer)
ID Code:109341
Year Published:2015
Deposited By:Tasmanian School of Business and Economics
Deposited On:2016-06-08
Last Modified:2017-04-20
Downloads:0

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