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The new politics of food: Television and the media/food industries
journal contribution
posted on 2023-05-18, 18:43 authored by Phillipov, MThe provenance of food and the ethics of food production and consumption are increasingly a focus of media, particularly of television cooking shows. This is the result of complex dynamics of interaction between the media and food industries that are influencing consumer behaviours and business practices. This article offers a preliminary exploration of some of these relationships, focusing on Australian food television. Using two case studies that are arguably at opposite ends of the media/food spectrum – the first focusing on a niche lifestyle programme that advocates for small food producers and the second focusing on the televisual marketing strategies of a major supermarket – the article considers how relationships between media and food industries are not only investing food with new meaning and significance but are also opening up new markets and marketing strategies for food products and experiences.
Funding
Australian Research Council
History
Publication title
Media International AustraliaVolume
158Pagination
90-98ISSN
1329-878XDepartment/School
School of Social SciencesPublisher
Sage Publications LtdPlace of publication
United KingdomRights statement
© The Author(s) 2016Repository Status
- Restricted