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The Macro-Marketing and Management of Tasmania as a Tourism Destination - Implications, Challenges and Imperatives

Citation

Hanson, DJ and Walker, RH, The Macro-Marketing and Management of Tasmania as a Tourism Destination - Implications, Challenges and Imperatives, Volume One 22nd Annual MacroMarketing Conference, Bergen, pp. 3-27. (1997) [Refereed Conference Paper]

Item Details

Item Type:Refereed Conference Paper
Research Division:Commerce, Management, Tourism and Services
Research Group:Marketing
Research Field:Marketing not elsewhere classified
Objective Division:Economic Framework
Objective Group:Management and Productivity
Objective Field:Marketing
Author:Hanson, DJ (Dr Dallas Hanson)
Author:Walker, RH (Professor Rhett Walker)
ID Code:10289
Year Published:1997
Deposited By:Management
Deposited On:1997-08-01
Last Modified:1998-02-01
Downloads:0

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