The Macro-Marketing and Management of Tasmania as a Tourism Destination - Implications, Challenges and Imperatives

Hanson, DJ and Walker, RH, The Macro-Marketing and Management of Tasmania as a Tourism Destination - Implications, Challenges and Imperatives, Volume One 22nd Annual MacroMarketing Conference, Bergen, pp. 3-27. (1997) [Refereed Conference Paper]

Item Type:	Refereed Conference Paper
Research Division:	Commerce, Management, Tourism and Services
Research Group:	Marketing
Research Field:	Marketing not elsewhere classified
Objective Division:	Economic Framework
Objective Group:	Management and Productivity
Objective Field:	Marketing
Creator:	Hanson, DJ (Dr Dallas Hanson)
Creator:	Walker, RH (Professor Rhett Walker)
ID Code:	10289
Year Published:	1997
Deposited By:	Management
Deposited On:	1997-08-01
Last Modified:	1998-02-01
Downloads:	0

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