Schuez, N and Eid, M and Schuez, BEC and Ferguson, SG, Health warnings on plain packs do not promote quitting intention: results from two EMA studies, 29th Conference of the EHPS: Principles of Behaviour Change in Health and Illness, 1-5 September, 2015, Cyprus (2015) [Conference Extract]
|PDF (abstract taken from conference handbook)|
Background: Fear-inducing warning labels on tobacco products are widely used, despite theory and experimental evidence suggesting that fear appeals are ineffective and may even cause denial, disengagement, or maladaptive behavior.
Purpose: To examine effects of plain packaging health warnings on quitting intentions and its predictors in smokersí everyday life.
Methods: Two Ecological Momentary Assessment studies tested whether smokers report higher risk appraisals, selfefficacy, and quitting intentions immediately after seeing a warning compared to random times of the day (Study 1, n=33), and whether smoking from plain packs results in higher quitting intentions, risk appraisal, and self-efficacy than smoking from branded packs (Study 2, n=62).
Findings: Encountering health warnings did not increase self-efficacy, risk appraisal or intention, however, selfefficacy and risk appraisal were predictors of intention.
Discussion: Health warnings on plain packs seem inefficient in increasing quitting intentions, better messages focusing on self-efficacy are needed to make the most of plain packaging.
|Item Type:||Conference Extract|
|Keywords:||EMA, smoking, risk communication, health warnings, plain packaging|
|Research Division:||Psychology and Cognitive Sciences|
|Research Field:||Health, Clinical and Counselling Psychology|
|Objective Group:||Health and Support Services|
|Objective Field:||Health Education and Promotion|
|UTAS Author:||Schuez, N (Dr Natalie Schuez)|
|UTAS Author:||Schuez, BEC (Dr Benjamin Schuez)|
|UTAS Author:||Ferguson, SG (Associate Professor Stuart Ferguson)|
|Deposited By:||Health Sciences|
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